BBC The Apprentice - Series 14 (2018) Episode 6 - Airline Advertising (7 November 2018)
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DESCRIPTION:
Budget airlines are the basis of the next task, as each team creates a brand new one, complete with TV advert and crew uniform design, before pitching their concept to industry experts. Typhoon focus on a business-styled airline, providing a good presentation and a clear marketing message, yet face questions on their uniform design, the choice of music in their advert, and the airline's name. Collaborative focus on a party-goers styled airline, but provide a poor presentation, while receiving criticism on their marketing, airline's name, and uniform design. Typhoon find their concept deemed the best in the boardroom, leaving Collaborative facing firm scrutiny over their heavily flawed concept. Of the final three, Kurran Pooni is fired for his poor leadership, failing to see any faults with the concept, and for his poor track record in the process.
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