Insider Tips for Real Estate Marketing: Lessons from a Pro with 40,000 Clients

The Freedom Chasers Podcast features conversations with real estate agents and investors who strive for a life of purpose and freedom. In this special episode, Matt sits down with Rahul Alim, a marketing expert who has worked with over 40,000 real estate agents and was a leading vendor for Realtor.com. Throughout the conversation, Rahul shares his insights on digital marketing, sales processes, workplace rules, and more.
Rahul begins by discussing his journey from being an introverted individual to selling real estate advertising, which he found to be more appealing than selling credit card processing. He talks about the power of digital advertising and the importance of building a strong social media presence. According to Rahul, the internet has transformed the real estate industry, and agents need to stay up-to-date with the latest marketing strategies to stay relevant.
One of the key takeaways from the episode is the importance of investing in one's skills to achieve greatness in their field. Rahul argues that many individuals hold themselves back by not investing enough in their skillset and relying on external sources to improve. He emphasizes the importance of building a personal brand and constantly promoting oneself through social media. Rahul cautions against giving up too early on marketing strategies and encourages individuals to have a long-term mindset in developing their skills.
Rahul also discusses his sales process for real estate investment, starting with identifying the avatar of potential investors and understanding their objections and motivations. He explains the different categories of investors he encounters, including beginners, intermediates, and advanced investors. The speaker emphasizes the importance of trust and track records in dealing with investors.
Our episode also talks about Rahul’s background in marketing and how he became skilled in the field. He shares his experience of working for a real estate company and creating a successful marketing company. Rahul highlights his extensive experience in creating internet advertising and collaborating with large brands.
Throughout the conversation, Rahul shares various tips and strategies for success in sales and marketing, including workplace rules, negotiation strategies, understanding buyer signals, creating value for clients, and identifying one's personality traits in sales. He discusses the importance of creating workplace rules to enhance productivity, negotiating a deal with Realtor.com, and identifying the value he brings to clients. He also talks about the importance of understanding buyer signals during negotiations and being aware of one's personality traits to become a successful salesperson.

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Don't forget to reach out to Rahul Alim
Facebook: https://www.facebook.com/rahulalim805
Linkedin: https://www.linkedin.com/in/rahulalim/
Youtube: https://youtu.be/Y5ezSrcpBGc
IG: https://www.instagram.com/rahulalim/
Twitter: https://twitter.com/rahul_alim

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