400 Million in Volume Last Year: How Bluefield Succeeds at Lead Conversion

400 Million in Volume Last Year: How Bluefield Succeeds at Lead Conversion

Real estate investing has long been a popular strategy for building wealth and generating passive income. However, with so many different strategies and approaches, it can be challenging for investors to know where to begin. That's why it's important to learn from experts who have successfully navigated the real estate market and can share their insights and strategies.

In a recent episode of the Freedom Chasers Six-Figure Strategies Podcast, Michael Smith, CEO of Bluefield, shares his strategies for lead generation and conversion in real estate investing. Smith has generated over 100,000 Internet leads and his company did over $400 million in volume last year, making him a valuable resource for those looking to succeed in real estate.
One of the most significant takeaways from Smith's interview is the importance of having a system in place for lead conversion. While lead generation is essential, it's only half the battle. The key to success is converting those leads into clients, and Michael emphasizes the importance of speed to lead and a systematic approach to follow up with leads.

Michael also recognizes the challenges agents face in maintaining a consistent lead follow-up system. The tendency to prioritize other tasks over making phone calls can derail the most well-intentioned plans. However, Smith's advice is to establish a regular cadence of lead follow-up and never let it go to zero, even if it's just an hour a day. He also suggests being intentional with phone calls and offering something specific, such as a house that fits the prospect's needs.
Additionally, Michael advises meeting with prospects, even if they are not ready to buy for several months. Studies show that most people will work with the first agent they meet face-to-face. Building a relationship early on can pay dividends down the road, and it's essential to keep in touch with leads even if they're not ready to buy immediately.

When it comes to real estate investing, Michael is a firm believer in rental properties as a quick way to build wealth for a family, especially if investors use leverage carefully. However, the acquisition strategy will depend on the investor's goals and situation. Smith prefers buying new construction homes for investment purposes but advises being careful about finding good tenants and managing the property to ensure cash flow positivity. Bluefield even offers property management services to add an extra layer of service to clients.

In conclusion, Michael Smith's insights provide valuable lessons for those looking to succeed in real estate. His focus on lead generation and conversion, as well as his emphasis on a systematic approach, can help agents and investors alike build relationships and grow their businesses. And for those looking to build wealth through real estate investing, Smith's advice on rental properties and careful management can pave the way to success.

Schedule a FREE coaching call: coaching.freedomchaserspodcast.com

Don't forget to reach out to Michael Smith:
Facebook: https://www.facebook.com/BluefieldRealtyGroup
Website: https://www.bluefieldgroup.com/
Linkedin: https://www.linkedin.com/in/michaelsmithrealestate/
Twitter: https://twitter.com/msmithagent

👍 Keep up with The Freedom Chasers:
Subscribe to our YouTube: https://www.youtube.com/channel/UC4_Wkdt-M2rKLmfucReIneg?sub_confirmation=1
Follow us on Instagram: https://www.instagram.com/podcast_tfc/
Follow us on Twitter: @tfcp_podcast
https://www.facebook.com/groups/freedomchaserspodcast