BIGGEST BRANDS strategies to outgrow everyone - BUSINESS SPEECH 2023

Seth Godin is an author of twenty bestsellers in a row, one of the most vetted marketers in history and considered one of the parents of marketing.

In this video he speaks about what biggest brands do to properly create a brand, how they choose their target market, how they changed the marketing landscape and other growth strategies they use to outgrow everybody.

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0:00 What makes Nike so good
0:40 How big brands created their brand
02:18 Facebook psycographics is a gold mine
03:31 Tom Shoes flexibility super power
04:02 Warby Parker crazy good strategies
05:51 Target market like a professional