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Video marketing has become one of the best ways to drive traffic to your website. It makes it easy to leverage the huge amount of traffic that the video sharing sites receive. If you managed to get a very small percentage of this traffic your hit counter would explode. That is why people are embracing it in a big way.

Now in order to be able to leverage this traffic you have to have some sort of promotional video to submit. This is where many people get stuck. However this is not as big of a hurdle as most people think it is. There is lots of software out there that can help you create your promotional videos.