Behind Disney+ loss of more than TWO MILLION subs in Hollywood’s unwinnable Streaming Wars

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Against a backdrop of Marvel’s Ant Man And the Wasp Quantumania underperforming in theaters, Kevin Feige recently stated that there would be fewer Marvel series on Disney+ going forward.
That of course also ties in with Bob Iger’s stated intention at the recent earnings call to cut the total pot earmarked for producing Disney+ content by a whopping three billion. This is all a tacit admission of Disney’s failure in the streaming wars against Netflix, HBO Max, Star, Hulu, Peacock, Apple, Paramount+ and everyone else, so how could this happen?

To find out, we have to go back to the beginnings of the streaming war itself, and then we’ll discover how entirely preventable this outcome was.
In this editorial, @Andre Einherjar will begin with a recap on why the streaming wars begun, how Disney’s Bob Iger was one of the leading instigators behind it, and finally, how utterly predictable the current trends were.

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