The purpose of Great Lent is seeking after beauty. Most people are motivated by positive things.

Audio: http://www.orthodox.net/sermons/misc_2023+purpose-of-great-lent+seeking-after-beauty.mp3
Video: https://youtu.be/-WC-IjYwfUc

Some people need to think about the last judgment in order to be motivated but most people are motivated the most by beauty and feeling God move in their heart. This is the purpose of Great Lent, to seek after beauty and feel God move in our hearts. From a sermon Given on the Sunday of the Last Judgment, 2/19/2023 ns.