How Much Does SEO Cost? - 4 Significant Factors to Consider
How Much Does SEO Cost?
SEO can be a tough thing to pin down to an exact cost since there are so many factors involved. In this video, David Kley of orangedesign.com talks about a few of the factors to consider when planning or budgeting for organic SEO services.
How much does SEO cost - Factors discussed in this video:
1:20 Industry - What industry are you in, and how desirable is it to rank for a given set of phrases?
3:35 Competitiveness - What does your competition look like? How tough is it, and what are people spending to rank? Are there any significant players that have been in the game for a long time?
6:04 Current rankings and visibility - Where are you starting from vs. where you are trying to go? Also, what is your timeframe?
8:07 Current landing page or ad experience - How effective are the pages that you are sending users to from ranking pages?
Summary - Consider the yearly price it would cost to do SEO yourself:
SEO strategist: $100,000 +
Coder/Developer: $55,000 +
Trained SEO Writers: $50,000 +
Coordinator/Reports: $40,000 +
= Salaries/Fees: $245,000 +
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