A/B Testing

Success with marketing is not made from what you think. It comes from what you know.

Facts matter. Opinions don't.

Getting to the facts is often only possible by A/B testing variations. This applies to all elements involved in your marketing campaign. Images, adcopy, landing pages, ect.

No matter how much you know about marketing, all humans have blind spots.

https://jessegrillo.com/a-b-testing

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