35. Keto VSL - Watch This First

Keto Sales Letter Time Log

Saturday, March 2nd, 2019

Research

1:45 pm to 4:50 pm [3 Hours & 5 Minutes]

Videos:

1.1 Research – Keto 1

1.2. Research – Keto 2

1.3. Research – Keto 3

Total Time Spent On Research: 3 Hours & 5 Minutes

Sunday, March 3rd, 2019

Mechanism

3:43 pm to 5:06 pm [1 hour & 23 Minutes]

Video:

2. Unique Mechanism - Keto

Notes:

Around minute 25 I first conceive of the Unique Mechanism Behind the Problem, which I’ll end up using in the copy.

Around minute 36 I first break the mechanism behind the problem into 4 steps. They aren’t entirely fleshed out yet, but we’re getting there. I’ll end up using this 4 step logic sequence as the crux of my Unique Mechanism Behind the Problem and in the sales copy.

Around minute 46 I add more to the 4 steps, and they get closer to their final form.

Monday, March 4th, 2019

Mechanism
9:20 am to 9:30 am

[15-20 Minutes During the Day]

3:43 pm to 5:20 pm

Video:

2.1 Unique Mechanism – Keto 2

Tuesday, March 5th, 2019

Mechanism
9:44 am to 10:32 am.

Video:

3. Keto Brief [First 42 Minutes]

Total Time Spent On Mechanism: 3 Hours & 56 Minutes

Tuesday, March 5th, 2019
Brief

10:47 am to 12:09 pm

Video:

3. Keto Brief [After 42 Minutes]

Wednesday, March 6th, 2019
Brief

11:14 am to 11:46 am

Video:

4.1 Keto VSL Part 1 [First 20 Minutes]

Total Time Spent On Brief: 1 Hour & 54 Minutes

Wednesday, March 6th, 2019
Copy

11:36 am to 12:57 pm

12:57 pm to 1:10 pm

Video:

4.1 Keto VSL Part 1 [After 20 Minute Mark]

Thursday, March 7th, 2019
Copy:

8:27 am to 8:47 am

2:00 pm to 5:38 pm

7:26 pm to 9:00 pm

9:09 pm to 9:52 pm

Videos:

4.2 Keto VSL Part 2

4.3 Keto VSL Part 3

Total Time Spent On Copy: 6 Hours and 21 Minutes

Total Time For the First Draft: 15 Hours and 16 Minutes

Sunday, March, 10th
Edits:

8:30 am to 11:10 am

Video:

5.1 Keto VSL Edit

Notes:

The original draft was 12k+ words. I liked it but felt like it was too long so I edited it. The final draft ended up being about 9,700 words not including FAQs. Still long, but I think it’ll do well.

Total Time Spent On Edits: 2 Hours and 40 Minutes

Total Time For Final Draft: 17 Hours and 56 Minutes