Jordan Peterson - his trick!

What is Jordan B. Peterson up to, exactly?
I've done other videos on him before but in this video, I reveal his trick for audience capture! Is this a deliberate attempt, a psy-op? Or is it the result of years of distributed cognition, audience interaction and careful study all coming together to culminate in a certain message?
What are the different types of audience that Peterson is capturing? Why is this important to realize? Is his Biblical Lecture series his biggest draw? What about Maps of Meaning?
Is there a trick, some magic, behind how he's able to enthrall audiences and get people to listen to his rather strange story?
I think so, I'm here to answer these questions and more, join me!
Animation by Yana Petkova - music by Rizzi - editing done by Michál José
What did he do? https://youtu.be/wzaUvjGGd2s
What else did he do? https://youtu.be/ADGrd3SsWzw
Peterson and Daily Wire: https://youtu.be/7ygdiLfNIRg
Daily Wire Dialogos! https://youtu.be/J1PR4iGt77g
PVK and Mark Lefebvre: https://youtu.be/q_hH6mudwsk