Me, Myself & Liberty or Death w/ Sen. Jake Merrick Ep. 0001

Why is Sex so Central?

We’ve known for years that sex sells. Sensual appeal and attraction have been used by companies to capture the attention of the audience and desired audience since modern day marketing was a thing. It’s a guaranteed way to get a glance. And if a company can get a glance in their direction, they have a chance to capitalize on that moment and sell their product. By tapping into a fellow humans base and universal instinct and sexual desire, a company selling products offers a bait and switch.

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