𝐖𝐚𝐧𝐭 𝐭𝐨 𝐠𝐫𝐨𝐰 𝐚 𝐬𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐠𝐫𝐨𝐮𝐩? 𝐒𝐭𝐨𝐩 𝐝𝐨𝐢𝐧𝐠 𝐭𝐡𝐢𝐬!

We tend to believe that success in growing a Facebook group is all about the numbers.

The more people we have in our group the more people we can serve right? 🤔

But there are some important things you need to ask yourself before mindlessly adding your friends, family, and everyone who has ever engaged with your content.

Are the people you are inviting...
👉 Suffering from the problem in which you solve
👉 Able to see the value in which you provide

If you have a group of 1000 people and only 50 people are engaging, this tells Facebook that people dont really see much value in your group and will stop serving group content to people in the feed.

Also, our biggest catalyst for growth is in the search function 🔎

If the majority of your group are engaging then Facebook will see your group as valuable and serve it higher up in the search results.

If you have a small percentage that are engaging and the rest are silent, Facebook will see that nobody really sees the value and you will be lucky to make it into search results.

🔊 𝐈𝐭 𝐝𝐨𝐞𝐬𝐧'𝐭 𝐦𝐚𝐭𝐭𝐞𝐫 𝐢𝐟 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝟏𝟎𝟎 𝐦𝐞𝐦𝐛𝐞𝐫𝐬 𝐨𝐫 𝟏𝟎𝟎𝟎 𝐦𝐞𝐦𝐛𝐞𝐫𝐬. 𝐓𝐡𝐞 𝐤𝐞𝐲 𝐭𝐨 𝐠𝐫𝐨𝐰𝐢𝐧𝐠 𝐚 𝐠𝐫𝐨𝐮𝐩 𝐢𝐬 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐚𝐧𝐝 𝐠𝐫𝐨𝐮𝐩 𝐚𝐜𝐭𝐢𝐯𝐢𝐭𝐲.

If you add someone who cannot relate to the problem you solve, they will not engage in meaningful conversation and will either not engage, telling the algorithm 'there is no value here' or they will leave the group, telling the algorithm 'this group is crap'!

So remember that when it comes to Facebook groups, its about the quality, not quantity!

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With Love & Gratitude 🙏
Alex Rosborough & The Sales Stream Team