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In 2012, the charity teamed up with YOOX China and leading global and Chinese fashion designers, including Phillip Lim and Masha Ma, to design Chinese-themed T-shirts to help fund its efforts and the various international charities it works with.[61][62] Since 2007, Campbell has been the honorary president of Athla Onlus, an Italian organisation that works to further the social integration of young people with learning disabilities.[63] In 2009, Campbell became a goodwill ambassador for the White Ribbon Alliance for Safe Motherhood. She has since joined the charity's patron, Sarah Brown, the wife of former British prime minister Gordon Brown, on several missions to promote maternal health.[10]

Campbell has received recognition for her charitable work. In 2007, she was named an ambassador of Rio de Janeiro by mayor Cesar Maia in recognition of her efforts to fight poverty in Brazil.[57] In 2009, she was awarded Honorary Patronage of Trinity College's University Philosophical Society for her charitable and professional work.[64] In 2010, Sarah Brown presented her with an "Outstanding Contribution" award from British Elle for her work as an ambassador for the White Ribbon Alliance, as well as her work in the fashion industry.[65]

In February 2021, Campbell was a signatory on an open letter decrying Ghana's stance on gay rights.[66] She was joined by other signers, like actor Idris Elba and Vogue Magazine editor-in-chief Edward Enniful.[67][68]

In July 2021, Campbell condemned racist attacks on black players for the England national football team, including Bukayo Saka, Marcus Rashford and Jadon Sancho, after the team's defeat to Italy in the UEFA Euro 2020 soccer final, disclosing via an Instagram post that it was disgusting to read of the abuses and encouraging players not to let the ignorant voices in.[69] In the same month, Campbell wrote an open letter to former South African president Jacob Zuma, condemning riots and unrest that had broken out in the country following Zuma's incarceration.[70][71]