NBA Ratings Decline Could Lead to TNT Dropping the League

The NBA is preparing to enter negotiations for their next broadcasting rights deal with television networks...and Adam Silver is looking to triple the current deal. This has Warner Brothers CEO David Zaslav contemplating TNT's future with the NBA.

We reveal and react to a recent Forbes interview with David Zaslav...where he made some interesting comments about the NBA. We analyze NBA ratings under the old deal prior to 2016...and compare those ratings to NBA ratings under the current deal. We discuss how Adam Silver is overvaluing the NBA...and explain why the NBA needs TNT more than TNT needs the NBA.