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Rumor: STAR WARS Boss Kathleen Kennedy Using Strict RACE QUOTAS On All Stories And Casting!
Lucasfilm maintains a “diversity grid” system for determining diversity ratios throughout their programs. Just as interesting, the source who works with researching market reactions to franchise toys has informed us that Lucasfim’s diversity grid does not differentiate between “white” or “Caucasian” and “Latino” or “Hispanic”. As a result, Lucasfim properties supposedly can use a “Latino” or “Hispanic” character in lieu of a “white” character and still fulfill their “white ratio”.
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Rumor: The Lucasfilm Character “Diversity Grid”
https://thatparkplace.com/rumor-the-lucasfilm-character-diversity-grid/
Rumor: STAR WARS Boss Kathleen Kennedy Using Strict RACE QUOTAS On All Stories And Casting!
If you want to know what’s going on behind the scenes with major studios, the marketing and merchandising partners are often the first to find out.
A toy industry expert and insider with more than three decades of experience at a Disney merchandising partner has been leaking information to us on a fairly regular basis. Now, the level of spice is being cranked up by more than a little. According to our anonymous source, whose identity we have corroborated but keep anonymous for purposes of protecting their career, Lucasfilm has a very interesting system going on behind the scenes. It lines up with other things we’ve seen and heard out of Disney, specifically out of their DEI initiatives “Reimagine Tomorrow” and “Stories Matter”.
Our source is telling us that Lucasfilm maintains a “diversity grid” system for determining diversity ratios throughout their programs. Just as interesting, the source who works with researching market reactions to franchise toys has informed us that Lucasfim’s diversity grid does not differentiate between “white” or “Caucasian” and “Latino” or “Hispanic”. As a result, Lucasfim properties supposedly can use a “Latino” or “Hispanic” character in lieu of a “white” character and still fulfill their “white ratio”.
On their diversity grid (which is not written down, but is part of discussions at project ground zero), Latino/Caucasian count as “the same thing”. So basically, Diego in Andor is considered Caucasian because he hits two birds with one stone. Totally crazy.
Furthermore, having too many “white characters” in a show or movie is allegedly not permissible. And apparently that’s part of what caused major changes in the Obi-Wan Kenobi series on Disney+. Having the show be about Anakin, Luke and Obi-Wan in the original script treatment had resulted in a show that was deemed “too white, too male”. As a result, Luke had to be cut out of much of the show in favor of Leia, even if the narrative didn’t make terribly much sense with prior lore. Also, since Darth Vader and Obi-Wan couldn’t be dismissed easily, significant screen time was allocated to a woman of color. It’s not that diversity is bad at all — it’s that good stories with characters fans love can’t be had if they’re “too white”. That seems nonsensical. Yet stories, movies AND merchandise all need to reflect this diversity grid at Lucasfilm.
An international merchandising agent had the following to say to our source:
White men are so rejected at Lucas that they would not authorize a TV show starring Obi-Wan, Darth Vader and Luke Skywalker. It was forbidden because there were too many white men. Even though they knew less people would watch and buy, they had to rework and delay production to replace one character by a female character…
Again, in my opinion, diversity is a wonderful thing. It should be lauded. But as with all things, when a concept is taken too far, it becomes malignant. Water is healthy and should be used to hydrate, but even water if taken in excess becomes toxic. The sun is the source of all life, yet sitting outside in July with no shelter from the rays of sunlight will cause pain. So too is diversity. Everything needs parameters. Having a diverse background for people working in and around a project is important — but if you can’t tell a great story with great characters because of diversity, you’ve not constrained the concept to its appropriate usefulness. Imagine if Wakanda Forever had to have some artificial quota of Asian actors that made Wakanda be not so much about Africa but about multiculturalism. That would artificially change the story in a way that isn’t appropriate. When Luke, Obi-Wan and Anakin can’t be featured in a story due to a diversity grid system, there’s a problem.
Of course it isn’t just Lucasfilm. As we’ve been documenting, this unconstrained paint-by-numbers system of setting arbitrary race quotas seems to extend throughout The Walt Disney Company. Again from our main source:
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