How to use the LinkedIn Featured Section for your business (or grow your personal brand)

I explain how to use the LinkedIn featured section for your business or if you want to grow your personal brand on LinkedIn. The featured section is a relatively new feature on LinkedIn and allows you to attach certain pieces of content to your LinkedIn profile.

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00:00 How to use the LinkedIn Feature Section for your business or to grow your personal brand
00:17 What is the LinkedIn Featured Section
00:59 The LinkedIn Creator Mode
01:37 Optimal number of items for your Featured Section
02:58 How to pin new items
04:02 How to edit or remove items
04:34 What to pin to your Featured Section
08:47 Benefits of using the LinkedIn Featured Section
09:27 How to get people to visit your LinkedIn Profile