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Elasticity: The Economic Concept Behind How Companies Price Products
3 years ago
5
wsj
the price index
elasticity
price elasticity
pricing
inflation
inflation 2022
2022 inflation
wsj inflation
inflation and pricing
inflation pricing
The economic concept is key to understanding how companies price their products.
Consumer spending has held up relatively well so far despite inflation, but experts say we’re approaching an inflection point. Sharon Terlep explains the role ‘elasticity’ plays in a company’s decision on whether to raise prices. Photo illustration: Adele Morgan
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