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Website Industry Fraud
Well, one of the reasons that I do what I do is because, in my industry, there seems to be a lot of, I call it fraud. Mhmm. Call it whatever you want. Here's an example, and this was early on. I had a friend that I met through networking hire me to fix her website. She already had one in, you know, that was working. The problem was it wasn't being found online at all. And when I asked, I knew the person that created this site, And when I looked at it, nothing had been done as far as search engine optimization goes to the site. So a technical thing, nothing was done with it. I went back and asked him if this should just be part of building a website. I mean, I'm not talking about all the extra stuff you do outside of the site. I'm talking about just what's on the website. And his response to me was, well, she didn't pay for that. She just paid for having it up. And this was, like, within my first year. And at that point, I was, like, okay. That doesn't work for me. if I was a business owner, which I am, and I hired somebody to build me a website, I would think I would get everything that's included with building a website, which would be, you know, at least in the beginning, it's going to be optimized with the information provided. That's what I do. I do as much as I can with optimization when I create a website. And the reason I do that is that I think it's fair and the right thing to do. That's just one example of literally hundreds of things that I have found other people doing in my industry. They are just they're just not right. And that was one of the big reasons why I started my AskDotty education platform. If you're a do-it-yourself business owner, you can learn how to do some of this stuff yourself. But the real reason is I want business owners to have enough information about whatever the topic is that they can decide, hey, this is really cool. I'll do it myself or you know what, not my wheel frame. I want to outsource that to somebody. But the problem is a lot of times when you outsource it, you get the project back. You pay for it. It's done. And then it's no better. Like, whatever the situation was, you haven't gotten any improvement on it. And then you'll come to somebody like me and I'll look at it. I'm like, well, they didn't do this. They didn't do this. They didn't do this. And they're like, well, I paid for that. Well, they didn't do it. So a lot of times, people will pay for things. They think they haven't done and they don't. It just wasn't done. And I want business owners to have enough knowledge on whatever that topic is to be able to tell, if they outsource something that, yes, it actually did get done, and they actually did what they paid for. Because I'm telling you in this industry, there is a lot of, again, what I call fraud, to where you pay for something, you think it's done, and it really isn't.
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