#STORYPOWER MEETS PAPER TIGERS!! WHY?! by J Loren Norris

#STORYPOWER AND PAPER TIGERS:

- WHY WOULD A STORY TELLER INVOLVE PAPER TIGERS?
- WHAT IS THE BENEFIT OF A PAPER TIGER?
- CAN YOU GIVE ME AN ILLUSTRATION OF HOW A COMMUNICATOR MIGHT USE A PAPER TIGER? (Watch the video)

Paper tigers are tools for rhetoric, tools for persuasion, tools for control. A good leader or communicator will have more effective, IMHO more ethical tools.

A weak or intentionally misleading communicator or leader relies on the use of paper tigers to “puff up” the veracity and validity of their argument. Action they want or need you to take, behavior they need you to conform to, ideas they need to you carry forward, movements they need you to buy into, all of these are reinforced with a solidly constructed paper tiger.

Like any other ruse, camouflage, misdirection or boogeyman, the more convincing the threat, the greater the harm, the bigger the lie, the more likely the masses will believe it and buy in.

It is a strange psychological phenomenon! That’s what makes a well constructed paper tiger so dangerous. From a distance, it looks real! The light is just right. The sounds are perfectly in tune. The expectations of the threat so well articulated, even if the tiger never moves... WE ALL JUMP with just the right nudge.

THAT’S THE REAL DANGER! ——- OVER REACTION.
When people are so tense with emotion that a sneeze will set them off into an anxiety attack or a panicked mob like response, those triggers are no different than yelling FIRE in a crowded theater. High strung, gullible, misled humans are a dangerous lot. (Add a touch of frequency disruption and you can turn a cluster of chai tea sipping soccer moms into a herd of raging wildebeests.)

#STORYPOWER will teach about the paper tiger effect and other tools of rhetorical communication like it. Just remember, as a Leadership and communications coach, I focus on preparing the speaker to be worthy of being heard, long before we prepare a speech worth hearing.

Watch the video #leadingleaderspodcast 4-10-20

LEADING LEADERS PODCAST with J Loren Norris providing daily leadership video lessons promoting faith, family and freedom for Tell It Like It Is TV .
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