Name: LEADERS KNOW CONTEXT MATTERS
Uploaded: 2022-01-03T13:02:59+00:00
Duration: 14 min 54 s
Description: LEADERS KNOW CONTEXT MATTERS. ANY ISSUE CAN LOSE PERSPECTIVE IFTHE SCOPE OF UNDERSTANDING IS A SOUND BITE ALONE. “Whoever controls the framing of the image, the issue or the argument controls the pers

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2 years ago

LEADERS KNOW CONTEXT MATTERS. ANY ISSUE CAN LOSE PERSPECTIVE IFTHE SCOPE OF UNDERSTANDING IS A SOUND BITE ALONE.

“Whoever controls the framing of the image, the issue or the argument controls the perspective. Right, wrong or otherwise, proper framing can convince the observer of a truth which is not true. A sound bite, edited video clip, manipulated focus or zoom can all be tools for controlling the narrative or meaning of an incident. Leaders are aware of all the context, all the circumstances and the big picture. Leaders know context matters.” J Loren Norris

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