U.S. Army ad campaign, 'What's Your Warrior' - 60 second version

Here is the U.S. Army's new ad campaign, 60 second version, by advertising firm DDB provided by the U.S. Army to American Military News.

Dubbed “What’s Your Warrior?” the campaign was designed to be full of surprises and seeks to change the way Generation Z views the Army, according to the Army’s Chief of Enterprise Marketing, Brig. Gen. Alex Fink.

“This is something you’ve never seen,” Fink told American Military News. “It’s a completely different military ad you wouldn’t have expected from the U.S. Army.”

Read more at: https://americanmilitarynews.com/2019/11/video-here-is-the-u-s-armys-brand-new-national-ad-campaign-whats-your-warrior