NYC Nuclear Preparedness PSA

2 years ago
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NYC Emergency Management shares important steps for New Yorkers to follow if a nuclear attack occurs. For more information on how to be prepared for emergencies, visit NYC.gov/emergencymanagement or call 311 (212-639-9675 for Video Relay Service, or TTY: 212-504-4115).

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Video: New York Releases New Nuclear Attack PSA
By Liz George
July 11, 2022

https://americanmilitarynews.com/2022/07/video-new-york-releases-new-nuclear-attack-psa/

New York City Emergency Management released a new nuclear attack public service announcement on Monday, despite admitting the likelihood of an attack being "very low."

The grim video begins with an animated depiction of New York City after a nuclear explosion, including piles of rubble and sirens blaring.

"So there's been a nuclear attack. Don't ask me how or why, just know that the big one has hit. Ok? So, what do we do? There are three important steps that I want you to remember," the video's host states. "Step one: get inside, fast. You, your friends, your family … get inside. And, no, staying in the car is not an option. You need to get into a building and move away from the windows."

"Step two: stay inside. Shut all doors and windows. Have a basement? Head there. If you don't have one, get as far into the middle of the building as possible," she continues. "If you were outside after the blast, get clean immediately. Remove and bag all outer clothing to keep radioactive dust or ash away from your body."

"Step three: stay tuned. Follow media for more information. Don't forget to sign up for Notify NYC for official alerts and updates. And don't go outside until officials say it's safe. Alright? You've got this," the host adds.

A press release from NYC Emergency Management states that "while the likelihood of a nuclear weapon incident occurring in/near New York City is very low, it is important New Yorkers know the steps to stay safe."

"New York City Emergency Management has a multitude of free resources for New Yorkers to prepare for emergencies, including no-notice events," said New York City Emergency Management Commissioner Zach Iscol in a statement. "As the threat landscape continues to evolve, it is important that New Yorkers know we are preparing for any imminent threats and are providing them with the resources they need to stay safe and informed."

Christina Farrell, the first deputy commissioner of Emergency Management, told 1010 WINS that the probability of a nuclear attack is "low" but if one did occur, it would have "high impact," so the city wants to be prepared.

"We know that this material is very serious and can be scary, frankly, but it is very important," Farrell said. "There is no specific threat at this time."

"Understandably, people report that this is an event that they feel the least prepared for," she added. "I don't know if there's ever a great time to put out a nuclear preparedness PSA, but it is very important, and we want New Yorkers to be prepared -- so no time like the present."

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Mayor Adams Defends Nyc Public Service Announcement On Surviving Nuclear Attack: 'Better Safe Than Sorry'
Chris Sommerfeldt and Dave Goldiner
New York Daily News
July 12, 2022

https://news.yahoo.com/mayor-adams-defends-nyc-public-203100319.html

Mayor Eric Adams on Tuesday defended New York City’s emergency management agency for putting out a public service announcement about surviving a nuclear attack.

Pushing back on the idea that the PSA could be considered “alarmist,” Adams said it’s always good to give New Yorkers tools to protect themselves against possible threats.

“I’m a big believer in better safe than sorry,” Adams said. “I take my hat off to (the Office of Emergency Management). OEM took a very proactive step and said, ‘Let’s be prepared.’”

Adams mentioned the war in Ukraine, an apparent reference to the fact that Russia has refused to rule out a nuclear strike under certain conditions.

While stressing that there are no known nuclear strike threats to the city, Adams said the Big Apple is always a prime target for global actors.

“We’re still one of the top terrorist threats,” he said. “We always have to be prepared as New Yorkers.”

The ad, rolled out by OME on Monday, starts by depicting a host standing on an empty city street as sirens wail in the background.

“There’s been a nuclear attack. Don’t ask me how or why,” the host said. “What do we do?”

The 90-second PSA offers three basic steps that New Yorkers should take if NYC gets attacked: Get inside, stay inside and stay tuned.

“No, staying in the car is not an option,” the host says.

The ad instructs people to get off the street, go to their house or apartment, stay away from windows and hunker down.

Anyone who was outside when the blast hit should remove and bag all clothing to avoid the danger of nuclear contamination or radioactive dust and debris.

It warns New Yorkers to stay indoors until officials say it’s safe to come outside.

“All right? You got this,” the host concludes.

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