Kelly McGonigal's The Upside of Stress | #BusinessBookBreakdown
In this video, Piper Creative CEO Aaron Watson reviews Kelly McGonigal's book "The Upside of Stress".
Kelly is a health psychologist and lecturer at Stanford University.
0:00 Intro
0:15 Stress Can Be Helpful
1:09 Change Your Mindset
Here is a full list of Book Recommendations
https://www.goingdeepwithaaron.com/books
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Edited by Hannah Phillips
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Aaron Watson, Chief Executive Officer of Piper Creative
https://www.linkedin.com/in/aaronbwat...
https://twitter.com/AaronWatson59
https://www.instagram.com/aaronwatson59/
Aaron’s experience in media creation and strategy started at the age of 23 when he launched a podcast, Going Deep with Aaron Watson. In the subsequent 3 years, he has built a powerful network, executed profitable events around Pittsburgh, and started a paid public speaking career on the back of his digital media brand building.
As the co-founder of Piper Creative, Aaron is passionate about leveraging his expertise to help others build influence, execute effective storytelling, and master distribution of their content.
Hannah Phillips, Chief Creative Officer of Piper Creative
https://twitter.com/hannahpmedia
https://www.instagram.com/hpmedia/
From an early age, Hannah developed a love for art and creating, and has grown those passions into hard skills that could build a business.
She started HPMedia in 10th grade and was dedicated to growing it part-time throughout high school. After graduating in 2016, she started an apprenticeship/entrepreneurship program called Praxis. After apprenticing at a digital marketing agency, Hannah found sustainable success in full-time creative work.
Piper Creative offers her the opportunity to guide and mentor the next generation of creatives while leveraging their skills to transform brands and drive business outcomes.
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