NBA Abandoning Woke Politics as Ratings Continue Decline; Too Little Too Late?

3 years ago
1

NBA Commissioner Adam Silver was on ESPN's NBA Countdown earlier this week...and he was asked about the NBA's approach to social justice politics heading into next season. Silver explained that the league was removing Black Lives Matter from the court...removing messages from player's jerseys...and insinuated the political propaganda would need to be an off the court issue.

We were pleasantly surprised by his answer. Someone in a leadership position in the NBA is finally admitting that the infusion of politics into the league has been unpopular. The question is...is it too little too late?

We explain why the damage has already been done to the NBA...and that removing politics heading into next season won't be enough to regain the millions of viewers they've lost. It's likely the NBA won't recover until LeBron James retires.

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