Are You Making These Mistakes When You Hire Marketing Team?

When you hire to grow and expand your business, do you make these common mistakes when it comes to marketing skills? Is it best to hire a generalist or a specialist?

The right person who can do Direct Response Marketing may not be the right person to do technical skills like Webmaster work. Too many marketers go for cheap, rather than good.

If you end up with an employee stretched too thin, or not skilled to do the work you want, that’s very costly. Many companies make the mistake of hiring the right person by perception but not paying them enough to keep them for results.

In today’s podcast, we cover some of the common mistakes made when hiring marketing professionals. Avoiding these mistakes will help you hire better, make fewer mistakes, and have more effective marketing.

Being able to hire the right people helps increase productivity and skill up fast. Hiring is one of the many topics I cover in my free newsletter, join today at https://www.adbriefing.co.uk/newsletter/

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To ask your marketing questions, visit https://www.adbriefing.co.uk/contact/ New podcast episodes for AdBriefing Copywriting Tips coming!

If you hire marketing for your small business, then you'll also want to learn about marketing campaign metrics. Check out this podcast episode at https://youtu.be/GD71mXBgOqM