1963 Pontiac Bonneville

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1963 Pontiac Bonneville
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Third generation (1961–1964)
The Bonneville remained Pontiac's costliest and most luxurious model throughout the 1960s and was instrumental in pushing Pontiac to third place in sales from 1962 to 1970.

The distinctive protruding grille made its appearance on all Pontiac products during the early 1960s, and was a modern revival of a similar appearance on Pontiac products during the 1930s and early 1940s, as demonstrated on the Pontiac Torpedo.

The Bonneville differed from its lesser Catalina and Star Chief counterparts by featuring more luxurious interior trim with upgraded cloth and Morrokide vinyl or expanded Morrokide upholstery in sedans and coupes, expanded Morrokide in Safari wagons and genuine leather seating in convertibles. Bonnevilles (with the exception of Bonneville Safari station wagons) were also (along with Star Chiefs) built on a longer wheelbase version of GM's B-Body. Also found in the Bonneville were instrument panels and door panels with walnut veneer trim, carpeted lower door panels, grab bar on the passenger side of the dash and courtesy lights and a rear arm rest. Beginning in 1964, a Bonneville Brougham option package was available that included an even more luxurious interior trim level with front and rear seats featuring center armrests, upgraded door panels and a standard Cordova (vinyl) roof with "Brougham" nameplates. The two-door hardtop was marketed as the "Sports Coupe", the four door pillarless models were called "Vistas".

Original List Price $2,250
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