Woke LeBron James Is NBA Biggest Problem
For most of his career...LeBron James has been the NBA's biggest asset. He's an international superstar. He once drew television ratings that came close to matching the Michael Jordan era of the 1990s. He was beloved by the majority of NBA fans.
However...slowly over the past decade...and especially over the last year...LeBron James has become the NBA's biggest villain. His relentless promotion of woke politics and social justice causes has turned off nearly half of the NBA's audience.
Television ratings for the NBA playoffs and NBA Finals last year were record lows...and the league is in danger of eclipsing those record lows this year. LeBron once again angered many people last week when he jumped to conclusions in a case involving a police officer in Columbus, Ohio.
We go back and look at LeBron's career the last 10 years...and how he slowly became more and more political. We examine how LeBron's commitment to political activism has impacted the NBA's ratings since 2012.
Does Adam Silver and the NBA have a solution to this problem? We explain how Adam Silver is part of the problem...and why the NBA is in rough shape due to the embracement of woke politics by their biggest superstar.
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