NBA Playoffs: Lack of Superstars Could Be Devastating for NBA Ratings

Kevin Durant responded to a tweet from Toure Neblett...in which Neblett claimed the current situation for the NBA Playoffs is a negative for the league. With all the mainstream stars eliminated...there are no stars left to draw in the casual viewer.

Kevin Durant alluded to this not being the case...and an article posted on this topic made the claim that the NBA Playoffs were for the diehard fans...not the casual fan.

We refute these claims...and explain why the NBA Playoffs are geared towards the casual NBA fan. We also explain how the lack of superstars in the Conference Finals...and NBA Finals...could have a devastating impact on NBA television ratings.