What is Schema Markup and How to Confirm it is Working

Google uses structured data to analyze the content on web pages. That’s why you should provide a schema markup that makes it easy for the search engine to collect the necessary information about your website.

This will help Google figure out which search queries website content matches. Finally, the search engine will provide users with the best possible results.

Your content will be displayed in rich snippets in search results in the best-case scenario. If this happens, you’ll get high amounts of traffic, and, most importantly, the awareness of your brand will increase.

Your schema markup may include the different product prices, customer reviews, etc. Make sure that you don’t violate Google’s guidelines on the structured data. On top of that, you have to test your schema markup.

what is schema markup?
Schema markup is the code that you can integrate into your website. This code helps search engines to provide users with all the necessary information about your website in a better way. So, users can easily understand what your site is all about after seeing it in search results.

importance of performing structured data testing
After implementing a schema markup into a website, you should check its accuracy. When doing this type of check, you need to assess the validity of your markup. Plus, you need to figure out how schema markup affects the performance of your website.

Luckily, there are effective schema markup validator tools that you can use to test your structured data. This blog will provide some of the best schema markup testing tools and describe them briefly. Also, we’ll give you the tips that you need to follow to get the most out of these tools.

If you want to skip the video and read the full article, it can be found here:
https://oimarketing.ca/news/what-is-schema-markup/