Nina Turner's Campaign Lays Out A Winning Strategy To Defeat Shontel Brown In #OH11 Primary

Brianna Wu joins to discuss Nina Turner's strategy to win in Ohio's 11th district. The Democratic Party is pulling out all the stops to make sure Nina doesn't win. But her campaign is focusing on three issues voters care about the most: $15 minimum wage, Medicare-for-All, and voting rights.

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Brianna: For the last Nina turner race we invested well into the six figures. And we only lost by 4,266 votes. Which is one of the most heartbreaking losses I've ever faced. You know working an election so this time around we have a much bigger team. We have a data analytics team. We have polling that we're doing on our own to really hone in and figure out what are the messages that people in Cleveland are responding to. and our polling has really come up with three issues that people respond to. The first unsurprisingly is a $15 minimum wage. The second is medicare for all. and the third is voting rights. So then what we kind of do is we test messages and go out there and figure out from our data last time. and also moving forward this time. who are the voters that are activated by these messages and then we just deluge them? you know Nina Turner 15 minimum wage. go vote on May 3rd. May 3rd. May 3rd. and because campaigns typically target what we call triple primes you know people that already vote in every single election federal state and local. We target people that don't vote. We specifically target people that maybe only registered to vote to get Trump out of office have never voted in a local election before. so we've been really effective at that. I can show you numbers that show we got 30 percent of the people we targeted that never voted in a race like Nina's last time to get out there and vote. so we're just repeating that work again.