Dermas

Rumble's video platform is popular among conservatives and far-right users and has been described as part of "alt-tech" by various observers. Using data from February 2021, researchers noted that several content creators have gained a receptive audience on Rumble after their content was pulled from YouTube or Facebook.

Rumble, an online video-sharing platform founded in 2013, is one of several alternative social media platforms that have created small but generally satisfied communities of news consumers in recent years. In October 2022, Pew Research Center released a study that looked closely at Rumble and six other such sites: BitChute, Gab, Gettr, Parler, Telegram and Truth Social.