One Base Media

If you are seeing tons of clicks and No Conversions in Google Ads, then you need to do this Now! This is a common mistake that we have noticed lots of local business owners make when running their Ad Campaigns. The reason you have No Conversions in Google Ads is that you are sending all your Ad Traffic to your website homepage instead of sending it to a dedicated landing page or service page. Don't make your customers work for the information, send them straight to a landing page that has all the information they need to make an informed decision before hiring your service. Do this and start getting Conversions. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush https://semrush.sjv.io/c/4137670/1651650/13053 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadsconversion #googelads #localbusiness

If you want to Boost your Google Ads Conversion, you must avoid these 3 Pitfalls. 99% of local business owners don't know these pitfalls drain their budget and give no conversion in return. 1. Stop making too Many Changes: Frequent changes can mess up your Campaign's performance, so it is important to find a balance and check the impact of each change to get the best result. 2. Using Too Many Broad Match Keywords: This will make your Ads show up for many irrelevant searches and drain your budget without bringing in leads. Instead, use a mix of exact and phrase-match keywords. 3. Not Using Negative Keywords: Having a negative keyword list will prevent your Ads from showing up for irrelevant searches, saving you a lot of money. By using these you will Boost Your Google Ads Conversion. Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadstips #boostconversions #localbusiness

Don't join so many businesses in making these common Mistakes. Here are 2 Google Ads Mistakes That Drain your Budget and give you a low ROI. 1. Wrong Bidding Strategy: At the beginning of your campaign, focus on Clicks instead of conversions. This is because Google needs Data to optimise for conversions to work properly. Start with the "Maximise Clicks" bidding strategy to drive traffic to your website and gather data from your customers. 2. Low Ad Quality Score: Most Local Business owners fail to focus on their Ad Quality Score and this drains your Ad Budget quickly. Your Ad Quality Score should be higher than 5. To increase ad quality score, focus on Ad Relevance and good landing page experience. I know with all these Tips, you won't just most Local Business owners to Make these 2 Google Ads Mistakes that drain your Budget. Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleads #localbusiness #adwordsmistakes

These are Google Ads Tips you should know when running Ads for your Local Business. You should always avoid using These 2 Words for your Ads Headline, Description, or Landing Page. This is because by using them, you drive your customers into your customers' lap. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== What are the 2 words you should avoid using while running Ad Campaign? 1.) Cheap: Don't use the word Cheap in your campaign, instead use words like affordable or cost-effective. Cheap is synonymous with bad and nobody wants to buy bad products or services. This is one of the free Google Ads Tips you should know. 2. Discount: Lots of businesses make the mistake of using this word but it hurts your campaign. Instead, use Limited time offer or Promotion of 20% off. Words like this create urgency in the minds of your customers. Basically, these are the Google Ads Tips you should know and the 2 Words you should never use for your Adwords Campaign. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadstips #localbusiness #adwords

Local business marketing tips - Here is how you get local customers from Google fast... ================== Local Marketing Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== ............... Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising. We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit ➡️ ➡️ https://onebasemedia.co.uk/get-local-customers/ for more information ............. Anyway, on with the video… Want to get local customers FAST using Google? Follow these steps and watch your business grow! 1. Identify Most Populated Areas Use ChatGPT to find the most densely populated areas near you. More people = more potential customers! 2. Keyword Research Use the Surfer keyword tool to discover how many people are searching for your service in those areas. Target the right keywords to reach your audience. 3. Build a Better Website Check out the top-ranking website in your area and make yours even better! Ensure it's user-friendly, fast, and packed with valuable content. 4. Set Up & Optimise Google Listing Create a Google My Business listing and optimise it with accurate information, high-quality photos, and positive reviews. 5. Run Local Service Ads Launch local service ads to get noticed by customers in your target area. Pro Tip: Consistently engage with your customers online and offline to build a strong community around your business. Timestamp 00:00 - Intro 00:39 - Step 1 (Find Populated Areas using ChatGPT) 01:16 - Step 2 (Do Necessary Research) 01:58 - Step 3 (Build your Website) 03:02 - Step 4 (Show up on Map Pack) 03:41 - Step 5 (Local Service Ads) This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 Effective Local Marketing Strategies - https://youtu.be/aykWRgpNlKg?si=C_nmQWgXJeNOHEzm 👉 How To Set Up Local Service Ads -https://youtu.be/zI5hKVaUWG0?si=Unc6mARgdFanvVWi ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166 #getcustomersongoogle #getlocalcustomers

This step will boost your website straight to the first page. Check out this Blog Content Strategy That Will Make You Rank Higher than your Competitors and drive more sales to your Local Business. ================== Local Marketing Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== Local Businesses with Online Blogs produce an average of 67% more leads monthly than companies that don't blog. To get started, you must build at least 20 blog posts and make at least 5 linkable assets. Go to Semrush and type in your services, then you will see lots of questions that people are asking Google about your service. This is a great way of having Blog post ideas. Then start writing the blog posts. It would be best if you aimed to have at least 5 value-packed ones that other websites will want to link back to. Want more from our Local SEO Checklist? Drop a comment with the word "List" and we will send it to you. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #blogging #localbusiness #SERP #SEO

Doing a Site Audit is important because it will let you know all the errors that need fixing. Here is How to Run SEO Audit For Your Local Business Using Semrush. ================== Local SEO Tools to use 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== Just head on to Semrush and in the 'Site Audit' Section, put in your domain and it will show you all the technical errors and warnings on your local business website. If you click on Errors, it will show you all the issues the website has. Also, when you click on Warning, you will see all the crucial problems that need fixing. Some of the issues are technical, so you need a developer to handle it. This is under the Technical SEO Section as listed in our 57 Local SEO Checklist. If you want the full list, drop a comment below. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #seoaudit #technicalseo #localbusiness #semrush

Part of our Checklist that can help you rank higher is an On-Page SEO tactic, so in this video, I will show you How to Perform SEO Site Audits in Just One Hour for your Local Business and rank better than your Competitors. ================== Local SEO Tools to use 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== This Audit helps you check your website's faults and see what you can improve. For this, use Screaming Frog to download all the pages of your website. Once downloaded put them in a Google sheet and assign them page types. The page types should be in two categories (Main Navigation and Site Info). Next, list the corrective actions needed to rank each page higher on Google. The corrective actions can be optimising content if your pages lack sufficient content or it could be a technical issue that needs to be seen by a developer. Follow these processes and get your website performing better and ranking higher. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #seo #siteaudit #localbusiness #localseochecklist

If you are a Local Business and want to rank higher than your competitors in the biggest Search Engine then all you have to do is Use Our Perfect Local SEO Checklist To Rank Higher on Google. ================== Local SEO Tools to use 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== We have shown you the actions you need to take to improve your ranking. Optimising your Business Listing is an essential step you need to take. To do this, you must add the correct Primary and Secondary Category. It's the most important factor in helping your business rank on the Map Pack. To find the correct category, download the free tool called GMB Everywhere. Type in the service you provide in the search bar. Now that you can see your competitors' categories, use those categories. If you want the full 57 Step Checklist, Just Comment with the word "List" 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #SEO #localseochecklist #seochecklist #localbusiness

After helping hundreds of websites rank higher on Google's First Page, we decided to create the Perfect Local SEO Checklist that will help you rank your business website and get more sales. ================== Local SEO Tools to use 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== Some of the steps on the Checklist Include 1. Claim your Google Business Profile: When your service is being searched in your area, you want to show up in the Map Pack. Getting listed in the Top 3 will get you more calls and more website visits. 2. Optimise your Map Pack listing: When you fully optimise this, you increase your chance of ranking by a greater percentage. If you want the full 57 Step Checklist, just comment "List" and we will send it to you. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #localseochecklist #SEO #localbusiness #digitalmarketing

Is your website buried on Google 3rd and you've got no visibility? Learn the Steps in Outranking Competitors 2024 using this Link Building Strategy to Gain Top Spot. You don't have to be a pro to get started with this Strategy, all you have to do is watch the video and apply all the steps to your local business. ================== Local SEO Tools to use 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising. We also work on a pay-on-results basis, so we don't get paid if you don't get work. Visit ➡️ ➡️ https://onebasemedia.co.uk/get-local-customers/ for more information Anyway, on with the video… All you have to do to gain the top spot on the Google Search Engine Result Page (SERP) are 1. Google your Core Service and Location: While doing this, skip past everything and go to the organic listings. Copy the link to the top-ranking website in your organic listing and paste it into the search bar of Semrush. Click on Organic traffic then select the 'page' tab. This allows you to see the pages that generate the highest traffic for the website. Now you can get an idea of how many backlinks you need for each page on your website to rank first. 2. Make a Google sheet and put all the information there. When populating the sheet, one key thing to remember is that you only want backlink data of the relevant pages to your business. Then you start building backlinks to the various pages on your website you want to rank. Timestamp 00:00 - Intro 00:45 - Searching the Top Ranking Pages 01:39 - Making a Google Sheet 02:17 - Start Building Backlinks 03:06 - How to Find Directories This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 Local SEO Tutorial 2024 | Rank #1 Locally -https://youtu.be/WwA0DB5P5YU?si=iDphRWzcNDxnn9tc 👉 local SEO tutorial - https://www.youtube.com/watch?v=WwA0DB5P5YU ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166 #SEO #localbusiness #outrankcompetitors #digitalmarketing

In this video, I will show you how to get more leads on a low budget by using this Google Ads strategy. It is an important strategy for all Local Business owners to know and implement. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== You can start by sending all your Ad Traffic to a Dedicated Landing Page and improve the customer experience. This will increase the quality score of your ads and you will be able to decrease your cost per conversion. Here are four essential things your Landing Page should have 1. It should solve a Problem: Your Landing page should clearly explain How your service provides a solution to your customer's problem. 2. It should build trust: Fill it with testimonials, Reviews, Certifications, and awards to enable Customers to trust your service. 3. Create Urgency: You need an unbeatable offer, like a discount or a free additional service. 4. Have a Clear Call to Action: Make it easy for customers to take the next step. You can use a clear CTA button that directs customers to call you or fill out a form. By using these Strategies, your low-budget Google Ads will bring in more conversions and you make decent sales. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleads #lowbudget #localbusiness

This is really important if you run a Local Business because in today's video, I will be showing Effective Small Budget Strategies for Google Ads and how you can apply them yourself and see your Ads bringing in a high ROI. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== Follow the steps below to apply them if you Run Google Ads on a Low Budget. 1. Select the Correct Campaign: You must choose the right Campaign Type in Google Ads. Ignore all the options and go directly for the search campaign type. Now your ad will appear when someone Googles words related to your service. For campaign objectives, select leads. This will help generate more phone calls and more form submissions. 2. Target High Buyer Intent Keywords: To find these keywords, go to Google Keyword Planner and enter your local service and location. Then click on 'Add Filter' and select Keyword, change contains and put words like 'near me'. This gives you keywords with high buyer intent. Use these strategies and see your low-budget ads converting. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #smallbudget #googleads #localbusiness

If you are a Local Service Business, this is How to Make your Google Ads Perform Better on a Tight Budget. You don't need to pour in lots of cash here, all you do is optimize your Ad Campaign to fit your low budget. How then do you get started? ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== 1. Niche Down: You need to start by niching down to one profitable service. Create an Excel sheet listing all your services and organize them from most profitable to least profitable then select the service from the top of the list with low competition in all your locations. 2. Target Specific Locations: Don't start by targeting the whole city else you will burn your budget. Instead, target specific areas in a city that demand your service. At the start target 2-3 neighborhoods and exclude the rest of the city. Follow these 2 tips for your low-budget Google Ads 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadsoptimisation #googleadstips #localbusiness

Rather Than Make These 2 Google Ads Mistakes, Do This Instead and see lots of leads coming and your business keep making sales. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== 1. Targeting Low Search Keywords: Don't fall into the trap of targeting keywords that align perfectly with your service but have minimal search interest, instead go for highly relevant keywords that closely match your service. To do this, visit Google Keyword Planner or Semrush to get the perfect high-relevant keyword for your campaign. 2: Having Keywords on Just One Ad Group: Don't add all your keywords in just one group, instead make sure you have different groups targeting different keyword sets. Create separate Ad groups for each service you offer with keywords related to that service. Avoid these mistakes and you will see a lot more leads coming. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadsmistake #localbusiness

We will share with you something that most experts don't and this is a Google Negative Keywords Strategy. This Reduces Your Ads Spend if you apply it correctly. So let's dive into it. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== Basically, there are two types of keywords you want to exclude from your Ads Campaign and they are 1. Your Local Competitors 2. Services you don't offer But how do you exclude these two keywords perfectly and get the best out of your Google Ads Campaign? Here is where this Negative Keyword Strategy comes in. Head on to Google Keyword Planner and put in your Core Service then go to the Refine Keyword Section. In the "Brand of Non-Brand" Section, you can see the list of your competitors. add all of them to your Negative Keyword List. Also, in the Service Section, you will find the keywords of services that don't apply to your business and then add them to your negative keyword lists. By applying this strategy, your Ads will stop showing for irrelevant searches and will save you lots of pounds in Ad Spend. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #negativekeyword #googleadstips #localbusiness #adsspend

99% of businesses fail at Google Ads and I am about to show you the Google Ads Strategy That Will Drive in More Sales. Only 1% of businesses do this so you should also Do this now! ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== You don't need to take a course on Google Ads before you implement this strategy, they are quite easy to implement yet most businesses fail to do so. What are these Strategies? 1. Higher Buyer Intent Keyword: When running a campaign, you need to target higher buyer intent keywords. These are potential terms customers use when they are ready to hire a service or purchase. Focusing on these keywords ensures your Ads reach people actively seeking your service. 2. High-Quality Score: Always ensure your Ad Quality score is above five. If you can get it between 7-10, your cost per conversion will significantly drop and you will be able to generate more leads. Increase your Quality Score by aligning your Keywords with your Ads Copy. Start implementing this strategy and watch your conversion increase and your sales explode. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleads #googleadsstrategy #localbusiness #moresales

If you are a beginner in Google Ads then you need to take caution because These 2 Keyword Mistakes Stop Your Ads From Generating Leads. If you keep making these mistakes, your likelihood of succeeding is close to Zero. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== So, without beating around the bush, what are the mistakes that make your budget burn? 1. Selecting the Wrong Match Types: Beginners fall into the trap of using too many Broad Match Keywords. This will make your ads show up for a lot of irrelevant searches, draining your budget. Instead, it would help if you used Exact and Phrase Match Type more often for your campaign. 2. Keywords too Short and too Broad: Your Keyword attracts clicks from people looking for something other than your service. Get specific with your keywords so your ads can reach the right audience. By avoiding these two mistakes, you spend less on clicks that don't convert while attracting more relevant leads. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ #shorts #keywordmistakes #googleads #leadgeneration If you are a beginner in Google Ads then you need to take caution because These 2 Keyword Mistakes Stop Your Ads From Generating Leads. If you keep making these mistakes, your likelihood of succeeding is close to Zero. So, without beating around the bush, what are the mistakes that make your budget burn? 1. Selecting the Wrong Match Types: Beginners fall into the trap of using too many Broad Match Keywords. This will make your ads show up for a lot of irrelevant searches, draining your budget. Instead, it would help if you used Exact and Phrase Match Type more often for your campaign. 2. Keywords too Short and too Broad: Your Keyword attracts clicks from people looking for something other than your service. Get specific with your keywords so your ads can reach the right audience. By avoiding these two mistakes, you spend less on clicks that don't convert while attracting more relevant leads. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ #shorts #keywordmistakes #googleads #leadgeneration

Here are 2 Things You Should Know Before You Start Google Ads if you want to get the best out of it. Lots of local business owners have been making some mistakes because they don't know these secrets but we will give them to you in less than 1 minute. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== So what are these things you should know? 1. Using a Dedicated Landing Page: Don't send your Ad Traffic to a General Website instead send them to a dedicated landing page. This is because you want the customers' experience to be streamlined from the second they click on your ad to when they make a call or fill out your form. 2. Switch off Partnered Network Setting: This is a huge budget burner if it is switched on and most businesses don't realise it. If both options are turned on, your ads will appear on various websites partnered with Google. This will drive more traffic and clicks but it often results in lower conversions, especially for service-based businesses. Apply these two tips before you run your next Ad. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadstips #googleadsbestpractices #localbusiness

Whether you sell Products or Services this video titled Best Google Ads Hack Every Local Business Owner MUST know is something you need to watch. Because we have shown a secret that saves you tons of cash and also boosts your conversion. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== So what are these crucial strategies for running ads effectively? 1. Know Your Conversion Tracking: Focus on tracking actions that directly lead to sales or lead generation. Track these three actions: visits to your thank you page, calls made through call extensions in your call ads, and clicks on callable phone numbers on your landing page. Avoid tracking every action to keep things simple and effective. 2. Have Negative Keywords Lists: Prevent your ads from showing for irrelevant searches and save money. Add names of products and services you don’t offer and names of your competitors to your negative keywords lists. These tips will help you optimise your Google Ads for better performance and higher ROI. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #googleadstips #localbusiness #googleadsstrategy #hack

In today's video, I will be showing you 2 Effective Local Marketing Strategies for Your Service Business. These are the strategies we use for all our clients and it is effective regardless of industry, just apply them and see massive sales. ================== Local Marketing Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== Work with us - https://onebasemedia.co.uk/get-local-customers/ Anyway, on with the video… In this video, we show local business owners how they can effectively sell their services using two powerful strategies. But first, it's crucial to understand that using strategies designed for selling products can be a mistake for service-based businesses. Differentiating between product and service strategies is key to making massive sales. 1. Sell the End Result: Your entire emphasis should be on what the service brings to the client. Don’t sell them the service itself, but the result it delivers. Highlighting the end result helps potential clients visualise the benefits they will receive from your service. 2. Focus on Benefits: Communicate to your customers why they should care about what you are offering. Highlight the benefits of your service rather than just its features. This approach helps potential clients understand the value and impact of your services, leading to higher conversion rates. These two local marketing strategies can significantly boost your service business by ensuring you address the needs and desires of your clients effectively. Keywords to keep in mind: local marketing strategies, service business marketing, sell services effectively, focus on benefits, end result marketing. 00:00 - Intro 00:43 - Common Mistake 01:03 - Strategy 1 [Sell the Result] 03:10 - Strategy 2 [Focus on Benefit] 04:28 - Pro Tips 05:18 - Don't totally ignore Features This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk ================== Other Videos You Might Be Interested In Watching: 👉 17 Service Business Ideas - https://youtu.be/8rBy7bZPA_c?si=uohFCmporwjjmQdc 👉 Google Local Marketing Strategy | Dominate Google in 2024- https://youtu.be/qlLtYxghEvk?si=PmIKxgN96yVpVkCE ================== We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too! For Collaboration and Business enquiries, please use the contact information below: 📩 Email: enquiries@onebasemedia.co.uk 🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166 #marketingstrategies #servicebusiness #localmarketing

If you run a local business, then these 2 Effective Lead Generation Strategies For Google Ads are what you should incorporate in your Ads Campaign. We use these for our clients and want you to know about them. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== So what are the strategies? 1. Choosing the Right Bidding Strategy: At the beginning of your campaign, focus on Clicks instead of conversions. This is because Google needs data to optimise for conversions to work properly. If you focus on Conversion from the beginning, your ads might show up for irrelevant searches which gives you low-quality leads and burns your budget. 2. Set Competitive CPC Bids: Use the Google Keyword Planner to identify the top-of-page bid estimates for your Target keywords then set your maximum cost per click slightly higher than the top-of-page bid to ensure your ads appear above your competition. Use these 2 strategies to get more local leads for your business. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ #shorts #leadgeneration #googleadstips

Most experts won't tell you this but I will tell you The 2 Free Keyword Research Tools Every Google Ads Agency Uses and how you can use it for your local business to find the perfect keyword with High Buyers Intent which will draw in more sales. ================== Google Ad Tools to use 🛠️ Build landing pages & manage leads with Go High Level - https://www.gohighlevel.com/?fp_ref=one-base-media75 🛠️ Find the best keyword to target with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== The Keyword Research Tools are; 1. Google Keyword Planner: Before accessing this tool, you need a Google Ads Account. Once you enter your Primary Service as a Local Business, Google will generate a list of related keywords, along with metrics like average monthly searches, competition level, and bid ranges. This is 100% free to use. 2. Semrush: So you should understand that this is not entirely free but you can take advantage of the 30-days free trial. Put your keyword in the search bar to generate various keyword variations. You can click Phrase Match or Exact Match to see related keywords. Start using these Keyword Research Tools as a local business to target high buyer intent keywords so you can have a spike in your conversion rate. 🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166 Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #keywordresearchtools #localseo

There are amazing keyword research tools available, but most of them can run down your budget. In this video titled Best Keyword Research Tools for Content and SEO Free, we will show you more two of the best free tools you can use. ================== Local SEO Tools to use 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== The Free Keyword Research Tools are; 1. Ahrefs: This tool provides a free keyword generator that covers not just Google, but also Bing, YouTube, and Amazon. Simply put your keyword in the search bar, and it will generate a list. One cool feature is the question tab, which displays frequently asked questions on Google. 2. WordStream: Ideal for discovering keywords for Google Ads campaigns. Just enter your URL in the search bar and click "find my keywords." Select your industry and country, and this tool will provide a detailed list of keywords. These tools will help you optimise your content and SEO strategy without breaking the bank! Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #keywordresearchtools #localseo #keywordresearch

Are you tired of hitting research tool limits and facing high subscription costs? Then here are the next Best Keyword Research Tools for Content and SEO Free. ================== Local SEO Tools to use 🛠️ Find GBP categories with GMB Everywhere - https://www.gmbeverywhere.com/?via=obm 🛠️ Optimise website content with Surfer - https://get.surferseo.com/s1zb7sz610q5 🛠️ Do website audits & keyword research with SEMRush - https://semrush.sjv.io/c/4137670/1651650/13053 ================== By using these free tools, you can save some cash which you would have used in premium research tools. So what are the free keyword research tools? 1. HOTH: This is a great tool for discovering high-volume keywords that are related to your primary keyword. It shows the search volume, Cost Per Click (CPC), competition level, and keyword difficulty. You can also use it for keyword intent research. 2. Keyword Surfer: This is a Chrome Extension that provides you with real time data directly in your browser. Once you make a search for a particle keyword, it gives related search terms alongside their monthly search volume. By using these keyword research tools, you stay ahead in your local business Ranking which will result in more conversions and sales. Stay Connected To Us: 👉 Instagram: https://www.instagram.com/onebasemedia/ 👉 Twitter: https://twitter.com/onebasemedia 👉 Facebook: https://www.facebook.com/onebasemedia/ 👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd 👉 Website: https://onebasemedia.co.uk/ For Business Inquiries: enquiries@onebasemedia.co.uk #shorts #keywordresearchtools #localseotips #localseo