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The ability to adapt will make the difference in 2023. New methods, tools, and concepts are emerging faster than ever. Only imagination and creativity will allow some to win the game. HAPPY NEW YEAR 2023

Emails are a powerful tool for e-commerce businesses. They allow businesses to reach and communicate directly with their customers. Here are three main reasons why emails are so profitable for e-commerce: SUPER PROFITABLE Email marketing is generally much more cost effective than other forms of marketing, such as print or television advertising. This is because sending an email is relatively cheap and companies can reach a large number of people with a single email campaign. LASER-TARGETED MARKETING E-mail marketing allows companies to target specific groups of customers based on their interests and behaviors. This allows businesses to send highly relevant and personalized messages, which can be more effective in converting customers. VERY HIGH RETURN ON INVESTMENT Email marketing often has a high return on investment (ROI) as it is very effective in driving sales and generating revenue. Businesses can use email to promote special offers, new products and other marketing campaigns, which can help drive traffic to their websites and increase sales.

🌎 A/B #testing : WAIT UNTIL ALL THE PLANETS ARE ALIGNED! A glaring mistake is to try to test each step individually and remove the elements that are not convincing. 🧵 If you have a 5-step sales process, for example, test each step BUT, choose the "winning" set of steps ONLY when there are actual sales! The negative B test in step 3 may generate more sales in the end!

💲 3 #ecommerce #strategies THAT WILL BLOW UP YOUR BANK ACCOUNT IN 2023 The rule of the game? Don't do what everyone else is doing, don't follow concepts already followed by thousands of people, don't be a sheep. Contact me for more crazy concepts. Tested or not. 🧵 - Use Facebook Ads to promote your own affiliate system linked to your online store. - Publish 5 qualitative #shorts per day on a secondary Youtube channel, to promote your main Youtube channel promoting your products and services (bio, description). - Contact 10 medium level influencers (TikTok, Youtube, Instagram) every day to propose a partnership. Conversion tracking technically validated through Google Analytics UTM.

😎 2 SIMPLE TRICKS TO MAKE SURE YOUR CONTENT PRODUCED BY #ArtificialIntelligence IS NOT DETECTED. - Generate the content by adding a touch of humor. - Translate the content by Deepl, then reverse the translation. Then, test your content https://writer.com/ai-content-detector/

⛔️ 10 REASONS WHY USING #ChatGPT FOR #SEO ARTICLES IS -NOT- GOOD ! ChatGPT is ONLY a machine learning model used to generate text from a query. While it can be useful for generating content conversational interfaces, it's not suitable for SEO articles. Here are 10 reasons why 🧵 ALGORITHMIC UPDATES (🧵1/10) Google frequently updates its algorithms to improve the quality of search results. Using ChatGPT for SEO articles may result in content that does not meet current algorithmic standards and may be penalized accordingly. LACK OF ORIGINALITY (🧵2/10) ChatGPT relies on pre-existing data and information to generate content, which means there is a high likelihood of plagiarism and repetition of existing content. Google values originality in its search rankings, and using ChatGPT can result in duplicate or unoriginal content that will be penalized by the search engine. INCONSISTENT QUALITY (🧵3/10) Because ChatGPT is not a human writer, the quality of the content generated may be inconsistent and may not meet the standards of professional writing. This can lead to a poor user experience and damage the website's reputation. LACK OF HUMAN TOUCH (🧵4/10) Despite its advanced capabilities, ChatGPT is still a machine and does not have the ability to understand and convey emotion or tone in the same way as a human writer. This can lead to a lack of personality and authenticity in the content, which can turn readers off. EDITING DIFFICULTY (🧵5/10) Content generated by ChatGPT can be difficult to edit and may require extensive revisions to meet professional writing standards. This can be time-consuming and costly. LEGAL ISSUES (🧵6/10) If content generated by ChatGPT is found to be copied or plagiarized, it can cause legal problems for the website owner. MISLEADING INFORMATION (🧵7/10) ChatGPT relies on pre-existing data and information, and there is a risk that it will generate inaccurate or misleading content. This can damage the credibility of the website and result in negative consequences for the site owner. IRRELEVANCE (🧵8/10) ChatGPT may generate content that is not relevant to the user's search query or the website's target audience. This can result in a poor user experience and decreased website traffic. POOR READABILITY (🧵9/10) Content generated by ChatGPT may be difficult to read and may contain errors or awkward wording. This can lead to a poor user experience and discourage readers from returning to the website. AI DEPENDENCY (🧵10/10) Relying on ChatGPT to generate SEO articles can create a dependency on artificial intelligence and limit the creativity and originality of the website content. This can damage the website's brand and reputation in the long run.

✨ 3 CRAZY #DEVELOPMENTS FOR COLD #MAILINGS (+39% #SALES). It is in the habits of our #agency to think of completely unique, unusual and out of the ordinary solutions. Here are 3 recent developments for our latest cold mailing campaign. PERSONALIZED LANDING PAGE When a person clicks on the link integrated in the email, a variable is transmitted, allowing to arrive on a landing page integrating these variables. This page is automatically displayed in the target's browser language. This landing page is therefore totally customized and adapted to the target. PERSISTENT LANDING PAGE Then the IP address and the variables are recorded on the landing page server. If the same target comes back to this page without having clicked on the link in the original email, the variables are reloaded and displayed, allowing the landing page to be customized again. The target is therefore not destabilized. REACTIVE LANDING PAGE If the target has reached the landing page, an automatic analysis process of his needs is launched. The partial result of this analysis is automatically sent by email to the target, through a new sequence of follow-up emails.

3 EXAMPLES OF CUSTOM #DEVELOPMENT THAT HELP #ONLINESTORE OWNERS SELL MORE And these examples are really just a small sample of the possibilities. In fact, there are many, many optimizations and improvements that can be imagined. RECURRING SALES Implementing a customer loyalty program: By offering rewards for repeat purchases, online stores can encourage customers to buy more frequently, which can increase overall sales. ABANDONED CARTS Set up an abandoned cart recovery system: By sending targeted emails to customers who have left items in their cart, online stores can encourage them to complete their purchase and increase sales. SMART RECOMMENDATIONS Add personalized product recommendations: By using product recommendation algorithms, e-commerce stores can display targeted products on each customer's page, which can increase sales by encouraging customers to purchase items they might otherwise miss.

3 PSYCHOLOGICAL #BOOSTERS FOR #COLDMAILINGS We all respond to psychologically conditioned reflexes. Activating these reflexes allows for more commercial transformations, more profitability, more income. Here are the 3 typical points to include in a cold mailing. ADAPTATION TO THE TARGET (1/3) Personalizing your message can make it more effective by showing the recipient that you took the time to research them and address them specifically. This can be as simple as including their name in the subject line or body of the message. TRUST BUILT (2/3) Using social proof, or the idea that people are more likely to do something if they see others doing it, can be a powerful tool in cold mailings. For example, you can mention that others in the recipient's industry or in a similar position have found your product or service useful. SCARE TACTICS PAYS! (3/3) Creating a sense of scarcity, or the idea that an opportunity is limited or about to expire, can prompt people to act quickly. For example, you can offer a limited-time discount or mention that there are only a few spots left for a workshop or event.

TOP 5 #MARKETING #channels FOR #B2B COMPANIES FOR 2023 ? There are many marketing channels that can be effective in generating revenue for a B2B company. But some stand out. Here are the five most effective: SEARCH ADS ON FIRE Paid search engine advertising: This involves placing ads on search engine results pages to drive traffic to a website. B2B COLD MAILINGS Email marketing: Sending targeted emails to potential customers to promote products or services. BLOGGING AND USEFUL CONTENTS Content marketing: Creating and distributing useful, relevant and consistent content to attract and retain a clearly defined audience. SOCIAL MEDIA STRATEGIES Social media marketing: Using social media platforms to connect with customers and promote products or services. INFLUENCERS BOOSTING Influencer marketing: This is the use of influencers (people with a large number of followers on social media) to promote products or services.

⚽️ #argentinavsfrance : THE TOP 5 METHODS AND #Algorithms USED BY #developers TO PREDICT THE OUTCOME OF #soccer GAMES: There are several algorithms and methods that can be used to predict the outcome of soccer games in 5 points, including: REGRESSION ANALYSIS This method involves using statistical techniques to predict the outcome of a soccer game based on past data and trends. DECISION TREES This method involves using a tree-like model to make predictions based on specific criteria. NEURAL NEWTORKS This method involves using artificial intelligence to analyze data and make predictions based on patterns and trends. SUPPORT VECTOR MACHINES This method involves using algorithms to identify patterns and trends in data, and then using these patterns to make predictions. BAYESIAN ANALYSIS This method involves using statistical techniques to analyze data and make predictions based on probability and likelihood.

🤖 TOP 3 THINGS THAT #ChatGPT CANNOT DO FOR ONLINE #Marketing . And there are many more actually. Even if this new tool is very promising. WRITER'S SOUL ChatGPT can't generate original, quality content for online marketing campaigns. While it can generate responses or text from an input, it cannot create original and engaging content that will attract and retain customers. HUMAN TARGETING ChatGPT cannot perform in-depth market research or analysis to help online marketers understand their target audience and develop effective marketing strategies. EXPERTISE & EXPERIENCE ChatGPT cannot handle complex tasks or projects that require advanced knowledge or expertise, such as creating and managing social media campaigns or developing landing pages. It is limited to simple, automated tasks and responses.

🕵️‍ THE "#bills suppressors" OF #onlinebusiness #development ? That's what some people called us last week. And we're proud of it. Here are a few reasons why we're so different. 🧵 WE DON'T SELL (1/5) We judiciously and psychologically impose complete suites of products and services. WE DO NOT COPY (2/5) We create new and unprecedented online business strategies through our unconventional thinking and development methods. WE DON'T OPTIMIZE ANYMORE (3/5) We leave that to our bots and artificial intelligence modules, which make no mistakes and adapt perfectly to any topic. WE DON'T INTERGEPT MARKETS (4/5) We create our own markets, niches, and sub-niches by educating our audiences and innovating all the time. WE DO NOT SCALE (5/5) We duplicate our processes day after day across industries and countries by adapting to local market specifics, and let people talk about us. WHO ARE WE ? WHAT ARE WE ?

THE 3 THINGS THAT HAVE NO PLACE IN #ECOMMERCE IN 2023? This will seem logical for e-commerce professionals, but for beginners, these 3 rules will avoid many abandonments and discouragements. THE FIRST IMPRESSION COUNTS Poor website design: In 2023, e-commerce store owners cannot afford to have a poorly designed website. With high expectations and competition, consumers expect a visually appealing and user-friendly website. A poorly designed website can turn off potential customers and damage the reputation of the store. BUY FROM ANYWHERE! Lack of mobile optimization: With the increasing use of mobile devices for online shopping, it's essential for e-commerce store owners to ensure their website is mobile-friendly. This includes optimizing the layout and functionality for smaller screens, and making sure the site loads quickly on mobile devices. NO DOUBTS, MORE SECURITY Inadequate payment and shipping options: E-commerce store owners need to offer a variety of payment and shipping options to meet their customers' needs. This means offering multiple payment gateways, as well as a range of shipping options, such as standard shipping and expedited shipping. Not offering enough payment and shipping options can lead to lost sales and unhappy customers.

Many new e-merchants are satisfied with generating one-time, limited sales. But there are simple strategies to increase the average shopping cart and generate more profits. Here are 3 examples STAY IN TOUCH Capturing the email addresses of your online store visitors is one of the most effective strategies in the e-commerce world. It allows you to follow up on prospects, convert undecideds into buyers and sell new products or complementary services. UP-SELLING AND CROSS-SELLING One technique that can significantly increase sales is to encourage a second, directly related product or service to be offered immediately after the actual purchase of the first. SCARCITY & URGENCY Creating a sense of urgency or scarcity can help motivate customers to make a purchase. For example, you can offer a time-limited discount on a complementary offer or make it clear that this offer is only available to the first few customers who buy it.

SEO is a way to improve the visibility of a website in the unpaid results of a search engine. Search engine optimization is considered a more profitable marketing channel for e-commerce for several reasons: MORE PURCHASES SEO targets users who are actively searching for products or services, which means they are more likely to make a purchase. HIGH QUALIFIED TRAFFIC Search engine optimization can drive highly qualified traffic to a website as users search for specific keywords or phrases related to the products or services offered. HIGHER ROI SEO can offer a high return on investment (ROI), as it is a cost-effective way to drive traffic to a website. MORE ENGAGEMENT SEO can help improve the user experience of a website, which can lead to increased engagement and conversion rates.

These programs are less expensive over time, more efficient and custom-made. In ecommerce, there is no room for chance.

Each #social network has its specificities. And that's why it is essential for the ecommerce to have several marketing channels. ADVANCED AD TARGETING SYSTEM Facebook is a useful platform for ecommerce as it allows businesses to create and manage a page, advertise products and services, and interact with customers through messaging and commenting. DIRECT PURCHASE & SHOWCASE Instagram is a visual platform that is ideal for ecommerce as it allows businesses to showcase their products and services through high-quality images and videos. It also has features such as shoppable posts. DISCOUNTS & PROMOTIONS Twitter is useful for ecommerce as it allows businesses to engage with customers in real-time through tweets and direct messaging. It is also a great platform for announcing promotions and discounts to a large audience. SHOPPABLE PINS & VISUAL ADVANTAGE Pinterest is a visual platform that is ideal for ecommerce as it allows businesses to showcase their products and services through images and videos. It also has features such as shoppable pins to purchase products from the platform. B2B DIRECT LINK LinkedIn is a B2B networking platform that is useful for ecommerce as it allows businesses to connect with other professionals and potential customers. It is also a great platform for showcasing a company's products and services through content marketing BRANDING VIRAL EXPLOSION TikTok is useful for ecommerce as it allows businesses to showcase their products and services through creative and engaging videos. It is also a great platform for reaching a younger audience and building brand awareness.

In 2023, databases and APIs will continue to play a crucial role in the world of e-commerce. There are several reasons why these technologies are particularly interesting for e-commerce, including the following: AUTOMATION IS MAGIC They allow e-commerce businesses to easily access and share data with other systems and platforms, such as payment gateways and fulfillment centers. REAL-TIME IS ANOTHER WORLD They enable real-time data analysis and decision-making, which can help businesses improve their operations and gain a competitive advantage. ADAPTATION IS THE MASTER KEY They facilitate the development of innovative and personalized shopping experiences, such as personalized product recommendations and real-time inventory updates.

Many want faster results, because they know that SEO is a long-term investment. But some shortcuts are dangerous and can be fatal to websites using methods that can be detected and punished by Google. Here is why. - Black hat SEO aims to manipulate search results to improve a site's ranking, while white hat SEO aims to improve a site's ranking using legitimate and Google compliant techniques. - Black hat SEO techniques can be considered dishonest and unethical, while white hat SEO techniques are considered legitimate and ethical. - Black hat SEO can produce short-term results, but is more likely to cause long-term penalties from Google, while white hat SEO can take longer to produce results, but is less likely to cause penalties. - Black hat SEO can be used on any site, while white hat SEO is primarily used on sites that have quality content and offer a positive user experience. - Black hat SEO can be used to hide harmful or illegal content, while white hat SEO cannot be used to hide harmful or illegal content. By using black hat SEO, a site can suffer penalties from Google, such as ranking penalties, warnings, or even removal from search results. This can result in a loss of visibility and traffic, and therefore a loss of revenue for the site in question.

This is a concept that is essential to understand if you want to continue to progress in the search engines, and therefore, generate important and qualitative traffic. OPTIMIZATION BY THE HAND OF MAN The SEO optimization of articles written by bots such as ChatGPT is still essential. Indeed, a bot generates very cold descriptive texts, which still have no soul. The coverage of the semantic field, the notions of marketing and copywriting, are not integrated. BECAUSE GOOGLE KNOWS Indeed, some algorithms of Google, Bing and Yahoo detect and penalize content deemed automated. And in this case, you will very rarely get the results you want. NOT EVERYTHING IS FAIR These bots are still limited; they don't always include the right answer elements, or fully confirmed by the specialists related to the targeted domain. It is therefore necessary to review, improve, correct and optimize. Not an easy task.

I'm talking about a functional, tested and approved method. A method validated and approved by the international community of professional SEO experts. Warning: it can destabilize. PREPARE THE WAR TO AVOID IT (1/5) Create and optimize a blog site including an ultra-lightweight theme. Install and configure the essential plugins (SEO optimization, cache, etc..) Limit the plugins to the essentials. Use the latest version of PHP and MySQL on your server. Activate an SLL certificate, a CDN, and use an IP address of the targeted country. STRATEGY IS THE KEY TO VICTORY (2/5) Create a hierarchical map of keywords related to your theme. Each keyword will represent an article later. Select only the keywords that have a monthly demand on Google higher than 1000. Select only the keywords that do not present in the first 10 answers of Google ads, or articles of web giants (amazon, wikipedia etc...) NEVER, NEVER GIVE UP (3/5) Structure yourself, organize yourself, and don't let go of your new routine: Publish 3 to 5 times a week an article of 200 words more than the article currently first in Google. Make sure your article has 1.5/2% keyword intensity. The H1 title should include a question that you will answer. 1/2 of the sub-headings must incorporate the same keyword. CONSOLIDATE YOUR CREDIBILITY (4/5) Make 1 backlink per day. 1 out of 2 will be detected by the search engine robots within 3 weeks. Use only domains with a Domain Authority of more than 40 AND a traffic of more than 10k per month. Only use domains that accept external links in DOFOLLOW. SUCCESS RATE ? (5/5) 100%. But the road is long. Don't look at your statistics more than twice a week. Don't forget to add call-to-action elements to turn your visitors into potential customers, leads.... Don't be influenced by poor results in the first months. Be regular, structured, organized. For further questions, PM.

This is for the other. I know which one wins: knowledge, by far. The reasons are many. Let's discover some of them. (1/3) Knowledge is important for a variety of reasons. It allows us to understand the world around us and make informed decisions. With knowledge, we are able to learn new skills and gain new insights, which can help us to improve our personal and professional lives. (2/3) In contrast, investment refers to the act of putting money into something with the expectation of a financial return. While investment is certainly important, it is not as essential as knowledge for living a fulfilling and successful life. (3/3) Knowledge allows us to understand and navigate the world, while investment is primarily concerned with financial gain.

Using different programming languages for different parts of a project can be more efficient because different languages are suited to different tasks. For example, a language like Java might be well-suited to developing the back-end of a web application, while a language like JavaScript might be better suited to developing the user interface. By using the right language for each part of the project, developers can make their code more efficient and easier to maintain. Additionally, using different languages can also make it easier for teams of developers to work on a project together, since each team member can specialize in a specific language.

Developers are skilled at creating and implementing custom software solutions that can help online businesses automate various processes, improve efficiency, and streamline operations. They are experts at building and maintaining websites, which are crucial for any online business. Developers can help online businesses integrate various systems and technologies, such as payment processors and customer relationship management (CRM) systems, to improve the customer experience and drive revenue. They are skilled at identifying and fixing technical issues that can arise in the operation of an online business. Developers can help online businesses stay ahead of the competition by constantly updating and improving their websites and systems. They can provide valuable insights and expertise on the latest technologies and trends in the industry, helping online businesses make informed decisions about their technology stack.