Make Your Google Ads Perform Better on a Tight Budget
If you are a Local Service Business, this is How to Make your Google Ads Perform Better on a Tight Budget. You don't need to pour in lots of cash here, all you do is optimize your Ad Campaign to fit your low budget. How then do you get started?
1. Niche Down: You need to start by niching down to one profitable service. Create an Excel sheet listing all your services and organize them from most profitable to least profitable then select the service from the top of the list with low competition in all your locations.
2. Target Specific Locations: Don't start by targeting the whole city else you will burn your budget. Instead, target specific areas in a city that demand your service. At the start target 2-3 neighborhoods and exclude the rest of the city.
Follow these 2 tips for your low-budget Google Ads
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#shorts #googleadsoptimisation #googleadstips #localbusiness
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Rather Than Make These 2 Google Ads Mistakes, Do This Instead
Rather Than Make These 2 Google Ads Mistakes, Do This Instead and see lots of leads coming and your business keep making sales.
1. Targeting Low Search Keywords: Don't fall into the trap of targeting keywords that align perfectly with your service but have minimal search interest, instead go for highly relevant keywords that closely match your service.
To do this, visit Google Keyword Planner or Semrush to get the perfect high-relevant keyword for your campaign.
2: Having Keywords on Just One Ad Group: Don't add all your keywords in just one group, instead make sure you have different groups targeting different keyword sets. Create separate Ad groups for each service you offer with keywords related to that service.
Avoid these mistakes and you will see a lot more leads coming.
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#shorts #googleadsmistake #localbusiness
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Google Negative Keywords Strategy - This REDUCES Your Ads Spend
We will share with you something that most experts don't and this is a Google Negative Keywords Strategy. This Reduces Your Ads Spend if you apply it correctly. So let's dive into it.
Basically, there are two types of keywords you want to exclude from your Ads Campaign and they are
1. Your Local Competitors
2. Services you don't offer
But how do you exclude these two keywords perfectly and get the best out of your Google Ads Campaign? Here is where this Negative Keyword Strategy comes in.
Head on to Google Keyword Planner and put in your Core Service then go to the Refine Keyword Section. In the "Brand of Non-Brand" Section, you can see the list of your competitors. add all of them to your Negative Keyword List.
Also, in the Service Section, you will find the keywords of services that don't apply to your business and then add them to your negative keyword lists.
By applying this strategy, your Ads will stop showing for irrelevant searches and will save you lots of pounds in Ad Spend.
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#shorts #negativekeyword #googleadstips #localbusiness #adsspend
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Google Ads Strategy That Will Drive in More Sales | Do This Now!
99% of businesses fail at Google Ads and I am about to show you the Google Ads Strategy That Will Drive in More Sales. Only 1% of businesses do this so you should also Do this now!
You don't need to take a course on Google Ads before you implement this strategy, they are quite easy to implement yet most businesses fail to do so.
What are these Strategies?
1. Higher Buyer Intent Keyword: When running a campaign, you need to target higher buyer intent keywords. These are potential terms customers use when they are ready to hire a service or purchase. Focusing on these keywords ensures your Ads reach people actively seeking your service.
2. High-Quality Score: Always ensure your Ad Quality score is above five. If you can get it between 7-10, your cost per conversion will significantly drop and you will be able to generate more leads. Increase your Quality Score by aligning your Keywords with your Ads Copy.
Start implementing this strategy and watch your conversion increase and your sales explode.
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#shorts #googleads #googleadsstrategy #localbusiness #moresales
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These 2 Keyword Mistakes STOP Your Ads From Generating Leads
If you are a beginner in Google Ads then you need to take caution because These 2 Keyword Mistakes Stop Your Ads From Generating Leads. If you keep making these mistakes, your likelihood of succeeding is close to Zero.
So, without beating around the bush, what are the mistakes that make your budget burn?
1. Selecting the Wrong Match Types: Beginners fall into the trap of using too many Broad Match Keywords. This will make your ads show up for a lot of irrelevant searches, draining your budget. Instead, it would help if you used Exact and Phrase Match Type more often for your campaign.
2. Keywords too Short and too Broad: Your Keyword attracts clicks from people looking for something other than your service. Get specific with your keywords so your ads can reach the right audience.
By avoiding these two mistakes, you spend less on clicks that don't convert while attracting more relevant leads.
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#shorts #keywordmistakes #googleads #leadgeneration If you are a beginner in Google Ads then you need to take caution because These 2 Keyword Mistakes Stop Your Ads From Generating Leads. If you keep making these mistakes, your likelihood of succeeding is close to Zero.
So, without beating around the bush, what are the mistakes that make your budget burn?
1. Selecting the Wrong Match Types: Beginners fall into the trap of using too many Broad Match Keywords. This will make your ads show up for a lot of irrelevant searches, draining your budget. Instead, it would help if you used Exact and Phrase Match Type more often for your campaign.
2. Keywords too Short and too Broad: Your Keyword attracts clicks from people looking for something other than your service. Get specific with your keywords so your ads can reach the right audience.
By avoiding these two mistakes, you spend less on clicks that don't convert while attracting more relevant leads.
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#shorts #keywordmistakes #googleads #leadgeneration
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2 Things You Should Know Before You Start Google Ads
Here are 2 Things You Should Know Before You Start Google Ads if you want to get the best out of it. Lots of local business owners have been making some mistakes because they don't know these secrets but we will give them to you in less than 1 minute.
So what are these things you should know?
1. Using a Dedicated Landing Page: Don't send your Ad Traffic to a General Website instead send them to a dedicated landing page. This is because you want the customers' experience to be streamlined from the second they click on your ad to when they make a call or fill out your form.
2. Switch off Partnered Network Setting: This is a huge budget burner if it is switched on and most businesses don't realise it. If both options are turned on, your ads will appear on various websites partnered with Google. This will drive more traffic and clicks but it often results in lower conversions, especially for service-based businesses.
Apply these two tips before you run your next Ad.
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Best Google Ads Hack Every Local Business Owner MUST Know!
Whether you sell Products or Services this video titled Best Google Ads Hack Every Local Business Owner MUST know is something you need to watch. Because we have shown a secret that saves you tons of cash and also boosts your conversion.
So what are these crucial strategies for running ads effectively?
1. Know Your Conversion Tracking: Focus on tracking actions that directly lead to sales or lead generation. Track these three actions: visits to your thank you page, calls made through call extensions in your call ads, and clicks on callable phone numbers on your landing page. Avoid tracking every action to keep things simple and effective.
2. Have Negative Keywords Lists: Prevent your ads from showing for irrelevant searches and save money. Add names of products and services you don’t offer and names of your competitors to your negative keywords lists.
These tips will help you optimise your Google Ads for better performance and higher ROI.
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#shorts #googleadstips #localbusiness #googleadsstrategy #hack
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2 Effective Local Marketing Strategies For Your Service Business
In today's video, I will be showing you 2 Effective Local Marketing Strategies for Your Service Business. These are the strategies we use for all our clients and it is effective regardless of industry, just apply them and see massive sales.
Work with us - https://onebasemedia.co.uk/get-local-customers/
Anyway, on with the video…
In this video, we show local business owners how they can effectively sell their services using two powerful strategies. But first, it's crucial to understand that using strategies designed for selling products can be a mistake for service-based businesses. Differentiating between product and service strategies is key to making massive sales.
1. Sell the End Result: Your entire emphasis should be on what the service brings to the client. Don’t sell them the service itself, but the result it delivers. Highlighting the end result helps potential clients visualise the benefits they will receive from your service.
2. Focus on Benefits: Communicate to your customers why they should care about what you are offering. Highlight the benefits of your service rather than just its features. This approach helps potential clients understand the value and impact of your services, leading to higher conversion rates.
These two local marketing strategies can significantly boost your service business by ensuring you address the needs and desires of your clients effectively. Keywords to keep in mind: local marketing strategies, service business marketing, sell services effectively, focus on benefits, end result marketing.
00:00 - Intro
00:43 - Common Mistake
01:03 - Strategy 1 [Sell the Result]
03:10 - Strategy 2 [Focus on Benefit]
04:28 - Pro Tips
05:18 - Don't totally ignore Features
This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.
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==================
Other Videos You Might Be Interested In Watching:
👉 17 Service Business Ideas - https://youtu.be/8rBy7bZPA_c?si=uohFCmporwjjmQdc
👉 Google Local Marketing Strategy | Dominate Google in 2024- https://youtu.be/qlLtYxghEvk?si=PmIKxgN96yVpVkCE
==================
We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too!
For Collaboration and Business enquiries, please use the contact information below:
📩 Email: enquiries@onebasemedia.co.uk
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#marketingstrategies #servicebusiness #localmarketing
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2 Effective Lead Generation Strategies For Google Ads
If you run a local business, then these 2 Effective Lead Generation Strategies For Google Ads are what you should incorporate in your Ads Campaign. We use these for our clients and want you to know about them.
So what are the strategies?
1. Choosing the Right Bidding Strategy: At the beginning of your campaign, focus on Clicks instead of conversions. This is because Google needs data to optimise for conversions to work properly.
If you focus on Conversion from the beginning, your ads might show up for irrelevant searches which gives you low-quality leads and burns your budget.
2. Set Competitive CPC Bids: Use the Google Keyword Planner to identify the top-of-page bid estimates for your Target keywords then set your maximum cost per click slightly higher than the top-of-page bid to ensure your ads appear above your competition.
Use these 2 strategies to get more local leads for your business.
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#shorts #leadgeneration #googleadstips
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The 2 Free Keyword Research Tools Every Google Ads Agency Uses
Most experts won't tell you this but I will tell you The 2 Free Keyword Research Tools Every Google Ads Agency Uses and how you can use it for your local business to find the perfect keyword with High Buyers Intent which will draw in more sales.
The Keyword Research Tools are;
1. Google Keyword Planner: Before accessing this tool, you need a Google Ads Account. Once you enter your Primary Service as a Local Business, Google will generate a list of related keywords, along with metrics like average monthly searches, competition level, and bid ranges. This is 100% free to use.
2. Semrush: So you should understand that this is not entirely free but you can take advantage of the 30-days free trial. Put your keyword in the search bar to generate various keyword variations. You can click Phrase Match or Exact Match to see related keywords.
Start using these Keyword Research Tools as a local business to target high buyer intent keywords so you can have a spike in your conversion rate.
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#shorts #keywordresearchtools #localseo
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Best Keyword Research Tools for Content and SEO Free - [Part 3]
There are amazing keyword research tools available, but most of them can run down your budget. In this video titled Best Keyword Research Tools for Content and SEO Free, we will show you more two of the best free tools you can use.
The Free Keyword Research Tools are;
1. Ahrefs: This tool provides a free keyword generator that covers not just Google, but also Bing, YouTube, and Amazon. Simply put your keyword in the search bar, and it will generate a list. One cool feature is the question tab, which displays frequently asked questions on Google.
2. WordStream: Ideal for discovering keywords for Google Ads campaigns. Just enter your URL in the search bar and click "find my keywords." Select your industry and country, and this tool will provide a detailed list of keywords.
These tools will help you optimise your content and SEO strategy without breaking the bank!
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Best Keyword Research Tools for Content and SEO Free - [Part 2]
Are you tired of hitting research tool limits and facing high subscription costs? Then here are the next Best Keyword Research Tools for Content and SEO Free.
By using these free tools, you can save some cash which you would have used in premium research tools. So what are the free keyword research tools?
1. HOTH: This is a great tool for discovering high-volume keywords that are related to your primary keyword. It shows the search volume, Cost Per Click (CPC), competition level, and keyword difficulty. You can also use it for keyword intent research.
2. Keyword Surfer: This is a Chrome Extension that provides you with real time data directly in your browser. Once you make a search for a particle keyword, it gives related search terms alongside their monthly search volume.
By using these keyword research tools, you stay ahead in your local business Ranking which will result in more conversions and sales.
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Best Keyword Research Tools for Content and SEO Free - Part 1
If you want to stop targeting keywords with low search volume then this video on Best Keyword Research Tools for Content and SEO Free is something you should watch because we show you how to ensure your efforts are focused on keywords with meaningful traffic.
So we have;
1. Ryan Robinson's AI-Powered Tool: This tool not only provides you with keywords and their monthly search volume but also offers blog post ideas based on AI algorithms. You can use this tool to get ideas for your content creation.
2. Search Volume: This tool helps you check the monthly search volume of your keywords. It is essential to determine if your keywords are worth the effort. All you do is visit the site, enter your keyword and submit the country.
These tools will optimise your content and SEO strategy effectively!
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#shorts #keywordresearchtools #seo #contentstrategy
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Google Ads Beginner Tips 2024 - Watch this before Running Ads!
If you are new to the world of digital marketing and want to start advertising on the bigger search engine (Google), then this Google Ads Beginner Tips 2024 is a video you must watch because we have highlighted essential tips for beginners before launching their first campaign.
Start with search ads by using Google Keyword Planner to find keywords relevant to your core service and location, focusing on high buyer intent keywords.
Use a combination of phrase and exact match types, avoiding broad match types initially. In location settings, target specific areas within your city where you want to provide services, rather than the entire city.
For bidding strategies, begin with maximise clicks and switch to maximise conversions after achieving around 30 conversions.
Ensure all headlines and descriptions are filled in, with captivating headlines and a clear call to action.
Follow these tips to kickstart your Google Ads campaign effectively!
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#shorts #googleadstips #googleadsforbeginners
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Best Google Ads Bidding Strategies for High Conversion
If you are a local service-based business and have been burned out by bid strategy, here is the Best Google Ads Bidding Strategies for High Conversion we have been using for our clients. Check this out;
1. Start with Maximise Clicks: When setting up a new campaign, avoid selecting 'Maximise Conversion'. Instead, choose 'Maximise Clicks'. At the beginning of a campaign, Google's algorithm has no idea what a conversion is, and your ads will struggle to perform effectively.
2. Switch to Maximise Conversions After Initial Success: Once your ads have achieved at least 30 conversions, change the bidding strategy to 'Maximise Conversions'. This strategy works best when Google's algorithm has sufficient data to optimise your ads for conversions.
By implementing these bidding strategies, you'll improve your campaign performance and generate more leads.
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#shorts #bidstrategy #googleads #leadgeneration
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Top Two Ways to Spy on Your Competitor Google Ads [100% Free]
If you run a local business and fail to do some competitor analysis, then your chance of succeeding will be pretty low. Here are Top Two Way to Spy on Your Competitor Google Ads for free.
By implementing these strategies, you increase your chance of ranking and get customers buying from you.
The first method involves using the Google Transparency Centre. Simply visit the site, enter your competitor's name in the search bar, and hit enter. You’ll be able to see all their running ads, descriptions, and other necessary information.
The second method is through Google Ads Manager. Go to Tools and Settings, select Keyword Planner, click on 'Discover new keywords', and choose 'Start with a website'. This will show you all the keywords relevant to your competitor.
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#shorts #googleads #competitoranalysis
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Google Local Service Ads Tutorial 2024 - See Why YOU NEED IT!
If you are considering running the Google Guarantee Ads for your business but don't know where to start from, then this Google Local Service Ads Tutorial 2024 is something you need to watch. In just 5mins, we explain how it works and how to set it up
Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising.
We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information.
Anyway, on with the video…
In this video, we guide local business owners through the importance and setup of Local Service Ads, also known as Guaranteed Ads. Discover why having Local Service Ads is crucial for your business in 2024 and how they can significantly boost your credibility and trustworthiness.
📌 Importance of Local Service Ads:
Local Service Ads signal to customers that your business is verified, credible, and trustworthy. They streamline the process, provide essential information, and encourage customers to contact you directly.
📌 Setting Up Local Service Ads:
We walk you through the setup process and show you how to optimise your ads for better performance. Remember, all the information comes from your Google Business Profile, so ensure it is accurate and complete for the best results.
🔑 Key Benefits:
- Verified and trustworthy business signal
- Streamlined process for customers
- Enhanced visibility and credibility
- Promotes direct customer contact
00:00 - Intro
00:55 - Understanding Local Service Ads
02:11 - How Google Generate your Listing
02:34 - Difference between Local Service Ads and Traditional Ads
04:01 - Setting up Local Service Ads
This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.
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For Business Inquiries: enquiries@onebasemedia.co.uk
==================
Other Videos You Might Be Interested In Watching:
👉 Google Ads for Local Business full Tutorial - https://youtu.be/LPC3_BbObCg?si=aBIXCjK-XI7SBx5N
👉 How much do Google Ads cost - https://www.youtube.com/watch?v=1ubPcCgBfzY&t=
==================
We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too!
For Collaboration and Business enquiries, please use the contact information below:
📩 Email: enquiries@onebasemedia.co.uk
🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166
#localserviceads #googleads #leadgeneration
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How to Rank Higher and Get More Leads From Google Ads
Are you a Local Business owner wanting to compete with other businesses? here is How to Rank Higher and Get More Leads from Google Ads. By following this process, you can get your business on the front page of Google Search Engine and increase your sale. 🚀✨
Here’s the secret: a good Quality Score. And here is how to boost your score:
1. Relevant Landing Page 🖥️ - Ensure your landing page matches your ad and solves your customer’s problem instantly. A relevant and helpful landing page is key to higher rankings.
2. Click-Through Rate (CTR) 📊 - Use Ads Extensions like site links, callouts, promotions, prices, and location extensions. These enhancements make your ads more attractive and clickable, improving your CTR.
3. Ad Relevance 🎯 - Your headline and description must be relevant and match the keywords you're targeting. Keeping your ad content aligned with user search intent boosts your Quality Score.
Learn these strategies and start ranking higher on Google Ads today! 💪 Don’t miss out on these valuable tips to get more leads and grow your business.
Like 👍, share 📲, and subscribe 🔔 for more expert tips and tutorials! Have any questions? Drop them in the comments below! 👇
🚀✨📈🖥️🎯📊
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3 Costly Google Ads Mistakes Beginners Make | Avoid them Now!
If you don't want to burn your budgets, then check out these 3 Costly Google Ads Mistakes Beginners Make and how you can avoid them. This will save local businesses from burning their Ads Budget.
So the Google Ads Mistakes are;
1. Not Understanding Match Type: Google defaults your keywords to broad match, leading to ads showing for irrelevant keywords and wasting your budget. Instead, use Phrase Match and Exact Match to target more relevant searches.
2. Not Setting Up a Proper Ad Schedule: To achieve optimum results, you need to understand when your audience is active. Ensure your ads run during these times for maximum impact.
3. Turn Off Google Partner Setting: By default, Google enables the partner setting, which broadens your ad reach but can drain your budget. Manually turn this setting off to prevent unnecessary spending.
Avoid these mistakes to make your Google Ads campaigns more effective and efficient.
Don’t forget to like, share, and subscribe for more helpful tips on running successful ad campaigns. Leave your thoughts and questions in the comments below!
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#shorts #adwordsmistakes #googleadsmistake #localbusiness #googleads
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Best Marketing Hack That Will Boost Your Local Business
In this video titled - Best Marketing Hack that Will Boost Your Local Business - we reveal a powerful strategy for local business owners to grow their businesses.
Drawing inspiration from Harvard Professor Theodore Levitt's famous statement, "Don't sell the drill, sell the hole," we explain how you should focus not on selling your product, but on selling the end result.
By emphasising the benefits and outcomes your customers will enjoy, you'll show them how your service can enhance their lives and make things easier.
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#shorts #marketingtips #localbusiness
Google Ads in 2024 - Use These 4 Pro Tips To Explode Your Sale
If you are a Local Business, then you should Use These 4 Pro Tips To Explode Your Sale. It all starts by effectively integrating Google Ads in 2024 for your business. Let me show you how...
Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising.
We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information.
Anyway, on with the video…
We show you how to boost your sales as a local business using Google Ads. Follow these steps for optimal results:
1. Have the Correct Match Type: Using the broad match type for your campaign can quickly drain your budget. Instead, use a mix of phrase and exact match types to better target your audience.
2. Use Higher Buyer Intent Keywords: Focus on keywords that potential customers use when they are close to making a purchase. These higher buyer intent keywords will help you attract more ready-to-buy customers.
3. Ensure Consistency Between Your Ad Headline and Landing Page: Direct all your traffic to a dedicated landing page that matches the keyword you are targeting. Consistency between your keyword, ad headlines, and landing page improves user experience and increases your ad quality score.
4. Have a Proper Geo-targeting Strategy: Hyperfocus on the specific areas you want to sell your service to. Avoid targeting a very broad range, as it can lead to budget wastage.
Don't forget to like, share, and subscribe for more expert advice on growing your local business. If you have any questions or tips, leave them in the comments below! Let's succeed together in 2024. 🚀
00:00 - Intro
00:35 - Tip 1 (Have the correct Match Type)
01:04 - Tip 2 (Use Higher Buyer Intent Keywords)
01:55 - Tip 3 (Ensure Consistency between your Ad and Landing Page)
02:46 - Tip 4 (Have a Proper Geo-Targeting Strategy)
This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.
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==================
Other Videos You Might Be Interested In Watching:
👉 Avoid these 5 Google Ads Keyword Mistake - https://youtu.be/0BCnf_Nuik8?si=C0D4c0yAW2KbFdza
👉 How to Set Up Local Service Ads - https://youtu.be/zI5hKVaUWG0?si=A_o8epN0lvvaHMAN
==================
We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too!
For Collaboration and Business enquiries, please use the contact information below:
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#googleads #googleadstips #localbusiness #googleadsoptimisation
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Get Tons of Customers Using This Online Marketing Strategy
If your business have not been leveraging social media, then you probably don't want to see it scale up. In this video, we show How to Get Tons of Customers Using This Online Marketing Strategy. Guess what? This is a very powerful yet simple process.
All you do is visit TikTok Creative Center, where you can access to data on what is trending in your industry. This includes trending hashtags, trending songs, and trending videos. Utilise this valuable data to create engaging videos that can be uploaded to TikTok Reels and YouTube Shorts.
By tapping into these trends, you can significantly increase your visibility and attract more customers. 🚀🚀
Don't forget to like, share, and subscribe to our channel for more tips and strategies to grow your business. If you have any questions or tips of your own, drop them in the comments below!
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#shorts #onlinemarketingstrategy #localbusiness
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Instagram Tip To Boost Your Online Marketing 🚀🚀
In this video, we reveal a powerful Instagram Tip to Boost Your Online Marketing and give your local business the visibility it deserves! 🌟 Here's how:
1️⃣ Upload Up to Ten Images: Showcase your completed work by uploading up to ten high-quality images in a carousel on Instagram. This format engages viewers and keeps them swiping through your work.
2️⃣ Create Reels from the Post: Transform your carousel into engaging reels. Reels are a fantastic way to reach a broader audience and highlight your services creatively.
3️⃣ Select Trending Music: Choose trending music for your reels. Trending tracks get more visibility, so Instagram pushes your content to a larger audience, increasing your chances of attracting potential customers.
By following this strategy, you can effectively boost your online marketing, attract more local customers, and showcase your business in a visually appealing way.
#InstagramTips #BoostOnlineMarketing #LocalBusinessMarketing #InstagramCarousel #InstagramReels #TrendingMusic #IncreaseVisibility #SocialMediaStrategy #EngageYourAudience #InstagramMarketing
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#shorts #marketingtips #localbusiness
How to Reduce Price Negotiations For Your Local Services
In this video, we explain How to Reduce Price Negotiations for your Local Services. With these Marketing Tips, you will stop customers from beating down on the price you give them.
So we have;
1️⃣ Mountain of Reviews from Trusted Sources: Showcase a wealth of positive reviews on your first page. This builds credibility and assures customers they will receive top-notch service, making them more willing to pay your asking price.
2️⃣ High-Quality Images and Corporate Video: Display good quality images of your work and a short corporate video on your landing page. These visual elements build trust and help convert leads by showcasing the professionalism and quality of your services.
3️⃣ Active Social Media Presence: Maintain an active presence on social media. Customers often check social media to see if a business is active and reliable. Post pictures of your work and your staff to build a connection with potential customers.
By implementing these strategies, you can enhance your perceived value and reduce the likelihood of customers trying to negotiate lower prices.
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Don't forget to comment below with your own tips or questions! Let's help each other succeed in maintaining fair pricing for our services. 🚀
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#localbusinesstips #marketingstrategies
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Secret to Google Domination for Your Local Business
Are you sick of not getting Local Customers? Then this Secret to Google Domination for Your Local Business will help Boost your Sale. This is a great Local Marketing Strategy you should try out!
Follow these steps to dominate Google in your local area and get more local customers:
1️⃣ **Rank in Map Pack**: Ensure your Google Business Profile shows up in the map pack. To rank in the map pack, include the service keyword in your company name and aim to have more reviews than the top three listings.
2️⃣ **Set Up Local Service Ads**: Use Local Service Ads to only pay Google when you get a lead. This ad pulls data from your Google Profile, so make sure your profile is well optimised with high-quality images and reviews.
3️⃣ **Set Up Traditional Google Ads**: With traditional ads, you pay when someone clicks on your ad. When set up correctly, these ads can yield a conversion rate of around 30%.
By following these steps, you can effectively optimise your Google Profile, set up powerful ads, and rank in the map pack, leading to increased conversions and a stronger local presence.
👍 If you find this video helpful, please give it a thumbs up and share it with others who might benefit from these insights.
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#localmarketing #localserviceads #optimisegoogleprofile