Godiva Wants To Open 2000 Cafes Worldwide Unlisted Video
4 years ago
2.73K
According to Business Insider, Godiva wants to become the Starbucks of chocolate.
It recently announced plans to open 2,000 cafes over the next six years.
Business Insider recently visited the first-ever Godiva Café in New York to see what it was like.
Godiva's café concept has novelty appeal. However, Business Insider says the cafe has a lot of room for improvement.
The store needs to explain what certain menu items are.
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