Mastering PPC Campaign Optimization w/ Google & Meta Ads: Proven Techniques for Increased Sales

Provided to Rumble courtesy of 🉐 "The Dojo"

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Hey hows it goin everyone, Jonathan here, and in this comprehensive training,

I will be sharing with you valuable insights on how to optimize your Pay-Per-Click (PPC) advertising campaigns for maximum results...

...& we'll be doing this using platforms like Google AdWords and Facebook Ads Manager (Meta Business Suite).

In the beginning I discuss the importance of choosing the right keywords, ensuring relevance, and targeting keywords with significant search volumes while keeping an eye on competition to save on bidding costs.

Next, I dive into audience targeting, explaining how to define your target audience by demographics, psychographics, and interests.

I demonstrate the process of setting up a campaign objective, such as generating leads, and customizing your audience accordingly.

I then highlight the significance of crafting effective ad copy with compelling calls to action.

& suggest techniques to engage potential customers and avoid negative keywords that might hinder your campaign's success.

Tracking and analyzing campaign performance is crucial, and I'll be demonstrating how to monitor results on both Facebook Ads Manager and Google AdWords.

I'll also be discussing the use of Google Analytics for comprehensive insights.

Optimizing landing pages for conversions is another key aspect covered in the video.

So, you'll notice me laying out the importance of clear and persuasive landing pages that align with your ad's message.

Lastly, I introduce the concept of remarketing and the value of using ad extensions to provide additional information to potential customers...

..as well as A/B testing to continuously refine your ads for higher conversion rates.

I hope you the today's training!

=== Tools & Resources Mentioned in the Video ===

Swipe Files - https://swipefile.com/

Google Ads - https://ads.google.com/

Meta Ads Manager - https://www.facebook.com/business/tools/ads-manager

Google Docs Shown in Video - https://docs.google.com/document/d/1kzdq4Rr15vo1JBUl6zUC7wmWjl7HwTw8gMRYaQkZY-8/edit?usp=sharing

Uber Suggest - https://neilpatel.com/ubersuggest/

Longtail Keyword Research Training - https://youtu.be/_nPFdsQAiL0?si=d-1x6JgDOzHicMjg

Jaaxy Keyword Research Training - https://youtu.be/gA84o0gEG6w?si=ZjQvM_xQEO1nTbvZ

'Answer The Public' Keyword Research Training - https://youtu.be/gEdUrCQwqC4?si=AQL8B6ATeh5STYdh

How to Setup a Campaign in Google Ads - https://youtu.be/uJ0a9ZsbQr4?si=FoIwoBEwN07MH7lw

How to Create a Facebook Ad from Scratch - https://youtu.be/PHrnc07qXpw?si=mw6x1xD89z94y2pH

Limitless Traffic Formula - https://docs.google.com/document/d/1G5MnEHZn5dy3-2PmqgRrVC_q2aGnJCgrliWyP9iTi9s/edit?usp=sharing

Optimize Press Sales Funnel Training - https://www.youtube.com/playlist?list=PLaelTVlIHGP_pddhamEpLGiwPrS1qV2JJ

Copywriting Tutorials Playlist - https://www.youtube.com/playlist?list=PLaelTVlIHGP_HkIHtG6Vne3naB8iznpe5

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