Why China's stars are promoting Europe's brands

ReutersNewsPublished: May 17, 20171 views
Published: May 17, 2017

China's film and TV stars are increasingly becoming the face of European and British brands. From perfumes to makeup, fashion and food, many are partnering up with international brands to expand in China's booming consumer market. Maryam Behmard reports.

Be the first to suggest a tag