London fashion's business savvy designers

ReutersNewsPublished: September 22, 2015375 views
Published: September 22, 2015

London Fashion Week has sharpened its business focus over the past few years to usher in a new generation of fashion designers who blend creativity with a healthy dose of commerce.As Hayley Platt reports it's making the city a key destination for global brands and retailers wanting to pair up with designers on projects ranging from soft drinks packaging to dolls' accessories.

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